Tutti Frutti Frozen Yogurt

Tutti Frutti Frozen Yogurt
Tutti Frutti Frozen Yogurt
Um restaurante da Tutti Frutti Frozen Yogurt em Mauldin, Carolina do Sul
Atividade Restaurantes
Gênero Sorveteria
Fundação 2008 (2008)
Sede Fullerton, Califórnia, Estados Unidos
Área(s) servida(s)  Estados Unidos
 Bahrein
 Brasil
 Canadá
 Emirados Árabes Unidos
 Jamaica
 Malásia
 México
Nigéria
Locais 300+
Empregados 8 000 (Dezembro de 2021)
Produtos Iogurte congelado
Website oficial tuttifruttifrozenyogurt.net

A Tutti Frutti Frozen Yogurt é uma cadeia de varejo americana de iogurte congelado self-service. Tutti Frutti tem mais de 300 localidades espalhadas pelo mundo.[1][2]

História

Introduzido em 2008 para os consumidores dos Estados Unidos, o Tutti Frutti Frozen Yogurt expandiu-se para muitos outros países, incluindo o Brasil[3] e a Malásia em 2009, os Emirados Árabes Unidos em 2010 e o Reino Unido[4] em 2011.

Naza Group

As operações da Naza Tutti Frutti incluem a expansão da marca na Malásia, Singapura, Tailândia, Camboja e Brunei. A sua primeira loja principal abriu em outubro de 2009.[5] No final de 2009, tinham planos para mais 4 lojas,[6] "25 pontos de venda até ao final de 2010, [o dobro] até 2012",[7] ou 30 pontos de venda até março de 2011.[8] Em abril de 2012, o número de pontos de venda a retalho da Tutti Frutti atingiu 90 no total, 85 dos quais localizados na Malásia.[5]

Embora nunca tenha feito parte das suas taxas de franquia, têm planos provisórios para implementar as taxas de royalties no ano de 2015.[9]

TFUK

A Tutti Frutti United Kingdom (TFUK) entra no mercado europeu com a sua primeira loja localizada em Covent Garden, no centro de Londres, em dezembro de 2011. A partir de novembro de 2013, a filial de Covent Garden (Londres) foi encerrada.

A TFUK patrocinou anteriormente Danny Webb no Grande Prêmio de motociclismo de 2012 no Catar e Brad Binder,[10] piloto de MotoGP.

Na edição de fevereiro/março de 2012 da revista Better Business do Reino Unido, foi apresentada como uma franquia com boas perspectivas.[11]

Localizações

De acordo com o localizador de lojas no site da empresa Tutti Frutti, o Texas, o Luisiana e a Flórida estão atrás da Califórnia em termos de número de lojas Tutti Frutti.

A nível internacional, a Tutti Frutti está presente na Austrália, Bahrein, Brasil, Canadá, Jamaica, Malásia, México, Nigéria e Emirados Árabes Unidos, tendo estado anteriormente na Armênia, Brunei, Camboja, China, Colômbia, Costa Rica, República Dominicana, Índia, Indonésia, Macau, Paquistão,[12] Peru, Filipinas, Rússia, Catar, Singapura, Taiti, Taiwan, Reino Unido e Vietnã.

Devido a uma recepção negativa, a entrada da Tutti Frutti em Hong Kong resultou no encerramento de todas as suas sete lojas em Hong Kong e arredores.

Referências

  1. Andrew F. Smith (31 de dezembro de 2011). Fast Food and Junk Food: An Encyclopedia of What We Love to Eat. [S.l.]: ABC-CLIO. pp. 756–. ISBN 978-0-313-39393-8. Consultado em 16 de agosto de 2024 
  2. Henrique, Alonso. «Official Website». TUTTI FRUTTI FROZEN YOGURT 
  3. «Portal e TV Fator Brasil – Fonte de informações». Consultado em 16 de agosto de 2024 
  4. «ntv7 - YOUNG MALAYSIAN ENTREPRENEURS OPEN UK'S FIRST TUTTI FRUTTI OUTLET». web.archive.org. 14 de maio de 2014. Consultado em 16 de agosto de 2024 
  5. a b «Naza Tutti Frutti attributes success to word of mouth testimonials - …». archive.ph. 21 de fevereiro de 2013. Consultado em 16 de agosto de 2024 
  6. Hamid, Hamisah (22 de outubro de 2009). «Naza Tutti Frutti expects fruitful growth in first year». Business Times. Consultado em 14 de agosto de 2012. Arquivado do original em 21 de fevereiro de 2013 
  7. «Naza to open maiden Tutti Frutti outlet by September». web.archive.org. 13 de agosto de 2012. Consultado em 16 de agosto de 2024 
  8. «Naza Tutti Frutti eyes Africa and Middle East». web.archive.org. 20 de junho de 2012. Consultado em 16 de agosto de 2024 
  9. «Naza Tutti Frutti eyes Africa and Middle East». web.archive.org. 20 de junho de 2012. Consultado em 16 de agosto de 2024 
  10. «Update: Pics from the paddock at Qatar #SoMotogp #MotoGP - SoMotogp». web.archive.org. 14 de junho de 2012. Consultado em 16 de agosto de 2024 
  11. «The content you are trying to access is no longer available | YUDU Ltd.». content.yudu.com. Consultado em 16 de agosto de 2024 
  12. «www.menann.com». web.archive.org. 11 de dezembro de 2013. Consultado em 16 de agosto de 2024 

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