WSFC began broadcasting at 2:35 p.m. Central Time on December 14, 1947.[1] On September 1, 1948, it became an affiliate of the Mutual network. The station was owned by Southeastern Broadcasting Company, Incorporated and broadcast on 1240 kHz with 250 watts of power.[4] An FM counterpart, WSFC-FM (now WSEK-FM) was signed-on in 1964.[5]
Over the course of its history, WSFC has changed hands numerous times. The station was launched by a group of local businessman. WSFC was sold to former congressman Wendell H. Meade before being acquired by then-general manager Mike Layman in 1950.[6] Fifteen years later, the WSFC stations were sold to Swartz Media, a division of the Roanoke Photo Finishing Company.[7] In turn, WSFC and WSEK-FM were transferred to Shamrock Communications in 1974.[8] In 1980, they were sold again, this time to First Radio.[9] Two years later, the station became the first Kentucky-based NBC radio affiliate to receive that network's programming by means of satellite as it joined that network.[10]
In 2001, WSFC and its sister stations were sold to Clear Channel Communications.[11] In November 2006, Clear Channel announced that it would place its Somerset cluster up for sale.[12] The following May, Clear Channel announced a buyer in Pittsburgh, Pennsylvania-based GoodRadio.TV.[13] However, the deal fell through due to financial difficulties, and the stations remain owned by now-iHeartMedia.
The station's broadcasts of worship services by the First Baptist Church, which began in 1948, is currently the longest-running church worship broadcast in Kentucky.
