KPRR broadcasts in the HD Radio format. Its HD2 signal carries a Rhythmic Oldies/Classic Hip Hopradio format known as "Hot 93.5."[3] It is also heard on 99 watt FM translator K228FH at 93.5 MHz.[4]
History
The station signed on as KIZZ-FM on December 5, 1969.[5] It was owned by Sunland Broadcasting Company and was the FM counterpart to AM 1150 KIZZ (now KHRO). KIZZ-FM was powered at 27,000 watts, a third of its current output.
In 1972, the call sign was changed to KLOZ. It called itself "K102," and offered a country music format. Mesa Radio bought it in 1975, followed by Jalapeno Broadcasting Company in 1979.
In 1986, the station was acquired by Transcontinental Broadcasting.[6] In September of that year, it switched its call letters to become KPRR with a format patterned after popular Los Angeles rhythmic station KPWR. The move proved successful, with "Power 102" often leading the El Paso radio market in the ratings.
San Antonio-based Clear Channel Communications acquired KPRR in 1996.[7] Clear Channel later became iHeartMedia, the current owner.
