The 2024 Pop-Tarts Bowl is a college football bowl game that is scheduled to be played on December 28, 2024, at Camping World Stadium in Orlando, Florida. The 35th annual Pop-Tarts Bowl (though only the second game under that name) will feature teams from the Atlantic Coast Conference and the Big 12 Conference. The game is scheduled to begin at 3:30 p.m. EST and will air on ABC.^[1][2] The Pop-Tarts Bowl will be one of the 2024–25 bowl games concluding the 2024 FBS football season. The bowl game's title sponsor is Kellogg's through their Pop-Tarts brand.

Based on conference tie-ins, the game will feature teams from the Atlantic Coast Conference and the Big 12 Conference.

• 2024 Citrus Bowl (December), contested at the same venue three days later