Mahalakshmi comes to Hyderabad for flight training and falls in love with Seenu. The duo decide to inform their respective parents of their plan to get married. Seenu's family welcomes Mahalakshmi, and approves of her. It is revealed during the film that Seenu's father is the brother of Mahalakshmi's mother who had married Mahalakshmi's father against the wishes of her brothers due to which there's an enemity between the 2 families. Just shortly after their approval, Mahalakshmi's parents interrupt the proceedings and forcibly take Mahalaxmi with them, to get her married to someone else. Finally, both Seenu and Mahalakshmi fight against both the families making them understand their mistake. Later, Seenu and Mahalakshmi get married where both the families get united.
Krishna Vamsi traveled to Visakhapatnam to scout locations for a film starring Nagarjuna, which would eventually become Samudram (1999). Initially facing comparisons to his earlier work, Gulabi (1995), Vamsi decided to overhaul the script by removing elements of violence. Drawing inspiration from Hindi films Hum Aapke Hain Koun..! (1994) and Dilwale Dulhania Le Jayenge (1995), he adapted the script to better suit Telugu audiences. Vamsi presented the revised script to Nagarjuna during the shoot of Ramudochadu (1996), and Nagarjuna agreed to the project after a brief, three-minute narration.[7]
Although Meena was initially considered for the role eventually played by Tabu, scheduling conflicts prevented her from accepting the role. Consequently, the crew searched for other options and ultimately finalized Tabu.[8]
Box office
The film had a successful 100-day run in 39 centres.[9]