Armenia debuted at Miss World and Miss Universe in 2017 and 2018 respectively. Through the Miss Armenia pageant, the winner represents her country at the mentioned pageants.
Originally, the contest wasn't held in Armenia. It was first held in 1996, with certain intervals, up to 2012.
After 6 years of hiatus, the Miss Armenia returned in 2017 under the support of Armenian ministry of culture. The contest took take place at the Armenian National Academic Theatre of Opera and Ballet in Yerevan.
There are two Miss Armenia contests — Miss Hayastan (Miss Armenia) and Miss Armenia (for Miss Universe Armenia and Miss World Armenia).
In 2021, the Miss Armenia organization purchased the license for Miss Grand International, although no contest was held, instead Kristina Ayanian was appointed to represent the country at the pageant.[2] Ayanian was the second Armenian candidate to compete at the pageant following Lily Sargsyan (Miss Armenia 2017) who participated in the pageant way back in 2019.[3]
Miss World Armenia 2017[3] Miss Grand Armenia 2019[3]
—
2018—Present
Began 2018 the Miss Armenian separated the franchise of Miss Universe and Miss World national contest in two selections. First, the Miss Universe Armenia will crown the winner earlier than Miss World Armenia in different date before coming to International pageants. The Miss World Armenia will be crowned the new title holder in the last ending of Miss Armenia section. Armenia debuts at Miss Universe in 2018 while in 2017 Armenia started to join at the Miss World in China. Later in 2021, the organization also acquired the license of the Miss Grand International for Armenia.[2]
Began 2024 Yuliia Pavlikova, a Bulgarian businesswoman and former Miss Bulgaria 2023 took over a Miss Universe license for Armenia since the organization of Miss Armenian is no longer to hold Miss Universe and Miss World licenses. The pageant suspended since 2022, due to lack of sponsorships. The separation competition for the first time was happening in Moscow under Pavlikova.
Founder of Brilliant Partner (Law Firm) ― Irini did not go to Miss Universe due to citizenship approval by Miss Universe Organization. Her 3rd Runner-up, Emma Avanesyan replaced her and represented Armenia at Miss Universe 2024.
Titleholders under Miss Armenia org.
: Declared as Winner
: Ended as runner-up or top 5/6 qualification
: Ended as one of the finalists or semifinalists
: Ended as special awards winner
The following women have represented Armenia in the international beauty pageants. The highest placement was the winner of Miss Commonwealth of CIS in 1998, won by Gohar Harutunyan, the current CEO of Miss Armenian organization.
Miss Universe Armenia
Year
Region
Miss Armenia
Armenian Name
Placement at Miss Universe
Special awards
Yuliia Pavlikova directorship — a franchise holder to Miss Universe from 2024
Armenia made its debut at the Miss Grand International pageant in 2019 by Lili Sargsyan, Miss Armenia 2017 winner, under the direction of Janna Gregory.[3] The Miss Armenia organization later purchased the franchise in 2021.[2].
Year
Region
Miss Grand Armenia
Armenian Name
Placement at Miss Universe
Special awards
Gohar Harutunyan directorship — a franchise holder to Miss Grand International between 2019―2021
Did not compete since 2022—2023; in 2024 the Armenian representative was designated by another organization. Mrs. Gohar did not extend the license.
