List of mottos
An example of a motto , Te mauri, te raoi ao te tabomoa (Health, peace and prosperity) on the Coat of arms of Kiribati
This list contains the mottos of organizations, institutions, municipalities and authorities.
Organizations
National mottos
Cultural, philanthropic and scientific
Public service and youth service
Police and public safety
Sport and competition
International organisations
Africa and Asia
Americas
Australia
Europe
United Kingdom
Politics
Chechen Resistance : Ojal ya Marsho (Chechen: Freedom or death)
Christian Democracy (Italy) : Libertas
Committees for the Defense of the Revolution (Cuba): ¡En cada barrio, Revolución! (Spanish: In every neighborhood, Revolution!)
ETA : Bietan jarrai (Basque: Keep up on both)
Industrial Workers of the World : An injury to one is an injury to all
La Francophonie : égalité, complémentarité, solidarité (equality, complementarity, and solidarity).
Liberal Party of the Philippines : Noon at Ngayon, Liberal Marangal (Past and present, honorable Liberal)
Muslim Brotherhood : Allah Akbar , Wa Lellah Al Hamd (God is greater, thanks to God)
Nacionalista Party : Ang Bayan Higit sa Lahat (The nation above all)
Socialistisk Folkeparti : Det ku' være så godt (Danish: It could be so good)
Universal Negro Improvement Association and African Communities League : One God! One Aim! One Destiny!
Women's Institute : For Home and Country
Women's Social and Political Union : Deeds not words
Zapatista Army of National Liberation : Ya Basta! (Spanish: Enough already!)
Heritage and historical
Religion
Ahmadiyya Community : Love for All Hatred for None
Benedictine Order : ora et labora (pray and work)
Carmelite Order : zelo zelatus sum pro Domino Deo exercituum (I am aflame with zeal for the Lord God of Hosts)
Cartellverband der katholischen deutschen Studentenverbindungen : In necessariis unitas, in dubiis libertas, in omnibus caritas (In need unity, in doubt liberty, in everything charity)
Dominican Order : Veritas (Truth), Laudare, Benedicere, Praedicare (Praise, bless, preach)
K.A.V. Lovania Leuven : Semper Excelsius (Always do your best); German : Der Geist lebt in uns allen (The Spirit lives in us all)
Khuddam-ul Ahmadiyya : A Nation cannot be reformed without the reformation of its youth
Knights Hospitaller : Tuitio Fidei et Obsequium Pauperum (Support the faithful and serve the poor)
Knights Templar : Non nobis Domine, non nobis; sed Nomini tuo da gloriam (Not to us, Lord, not to us; but your name give glory)
Lajna Imaillah : No nation can progress without educating their women
Philippine Independent Church : Pro Deo Et Patria (For God and country)
Pontificate of Pope Pius XII : opus iustitiae pax (peace is the fruit of justice)
Pontificate of Pope Francis : Miserando Atque Eligendo (by having mercy and by choosing)
Salvation Army : Blood and Fire
Society of Jesus : Ad Majorem Dei Gloriam (For the greater glory of God)
United Church of Christ : That they may all be one.[ 2]
United Methodist Church : Open hearts, Open minds, Open doors
Business
Medieval nobility
Famous mottos, usually deliberately cryptic, adopted during the age of chivalry and courtly love by great noblemen and ladies include:
À Mon Seul Désir , appearing on The Lady and the Unicorn tapestry made in Paris circa 1500;
Me Sovent Sovant , Lady Margaret Beaufort (1441/3-1509) (Souvent me souviens, "Often I remember") which was adopted by St John's College, Cambridge , founded by her;
A Vous Entier John of Lancaster, 1st Duke of Bedford (1389–1435);
Le Temps Venra Jean de Berry (1340–1416)
Le Bon Temps Viendra , ("the right time will come") Bourchier family ;
Honi Soit Qui Mal Y Pense , King Edward III (ruled 1327–1377) of England, motto of the Order of the Garter (1348);
J'en Garde un Leal , Anne Malet de Graville ((1490?–1540?))
Dynasties
Families
Medical
Other
Military and governmental
Canadian Security Intelligence Service : A safe, secure and prosperous Canada, through trusted intelligence and advice.
Canadian Army : Vigilamus pro te (We stand on guard for thee)
Royal Canadian Air Force : Sic Itur ad Astra (Such is the pathway to the stars)
Royal Canadian Navy : Parati vero parati (Ready aye ready)
Canadian Special Operations Forces Command : Facta, non verba (Actions, not words)
Irish Army Cavalry Corps : Through the mud and blood to the green fields beyond
Apollo 13 : Ex luna, scientia (From the Moon, knowledge)
British Special Air Service : Who Dares Wins
Indian Army : Naam, Namak, Nishan (Be honourable, true to your salt, and uphold the flag)
Indian Army Medical Corps : Sarve Santu Niramaya (Everyone should remain healthy, good health for all)
National Security Agency (NSA): Defending Our Nation, Securing The Future
Ontario Regiment of Canada : Canadian Armed Forces Armoured Reserve Regiment: Fidelus Paradus (Faithful and prepared)
Pakistan Army : Iman, Taqwa, Jihad Fi Sabil-illah, Men at their Best. (Faith, piety, struggle in the way of Almighty Allah, men at their best)
Philippine National Police : We Serve and Protect
Royal Air Force (United Kingdom): Per Ardua Ad Astra (Through adversity to the stars)
Royal Marines (United Kingdom): Per Mare, Per Terram (By sea, by land)
Household Division (United Kingdom): Septem Juncta in Uno (Seven joined in one)
United States Air Force Academy : Integrity First, Service before self, Excellence in All we Do
United States Coast Guard (USCG): Semper Paratus (Always ready)
United States Coast Guard Life-Saving Service (USCG LSS): You have to go out, but you don't have to come back[ 3]
United States Marine Corps (USMC): Semper Fidelis (Always faithful)
United States Military Academy : Duty, Honor, Country
US Air Force Pararescue : That Others May Live
United States Army : This We'll Defend
Spanish Light Armoured Cavalry Regiment Santiago No 1 : Pes meus stetit in directo [ 4] (My foot has stood in the right way/direction (or in uprightness; in integrity )
United States Secret Service : Worthy of Trust and Confidence
Orders and decorations
Canada
Europe
Holy See
United Kingdom
Municipalities
Australia
New South Wales
Northern Territory
Queensland
Brisbane : Meliora sequimur (We aim for better things)
South Australia
Adelaide : Ut Prosint Omnibus Conjuncti (United for the common good)
Tasmania
Hobart : Sic Fortis Hobartia Crevit (Thus, in force, Hobart grew)
Victoria
Melbourne : Vires Acquirit Eundo (She acquires strength as she goes)
Western Australia
Canada
British Columbia
Kamloops Salus et Opes (Health and abundance )
Manitoba
New Brunswick
Saint John : O Fortunati Quorum Jam Moenia Surgunt (O fortunate ones whose walls are now rising / O happy they, whose promised walls already rise)
Nova Scotia
Halifax : E Mari Merces (Wealth from the sea)
Alberta
Ontario
Hamilton : Together Aspire, Together Achieve
Ottawa : Advance Ottawa
Toronto : Diversity Our Strength
Sarnia : Sarnia Semper (Sarnia Always)
Quebec
Saskatchewan
Regina : Floreat Regina (Let Regina flourish)
Europe
Amsterdam : Dutch : Heldhaftig, Vastberaden, Barmhartig (Valiant, Steadfast, Compassionate)
Bordeaux : Lilia sola regunt lunam undas castra leonem (The fleur-de-lis alone rules over the moon, the waves, the castle, and the lion)
Brescia : Brixia fidelis (Brescia faithful)
Bruges : S.P.Q.B.
Bucharest : Romanian : Patria și Dreptul Meu (The Homeland and my right)
Douglas : Manx : Kiannoortys cheusthie jeh Kiannoortys (Government within a government)
Frankfurt : German : Stark im Recht (Strong in justice)
Gdańsk : Nec temere, nec timide (Neither rashly nor timidly)
Gdynia : Polish : Gdynia—miasto z morza i marzeń (Gdynia—a city built of sea and dreams)
Genoa : Libertas (Liberty)
Kaunas : Diligite justitiam qui judicatis terram (Love justice, landlords)
Łódź : Ex navicula navis (Big boat out of a small one)
Madrid : Spanish: Fui sobre agua edificada, mis muros de fuego son. Esta es mi insignia y blasón (On water I was built, My walls are made of fire, this is my ensign and escutcheon)
Marseille : Actibus immensis urbs fulget Massiliensis (By her great deeds, Marseille shines in the world)
Nancy, France : Non inultus premor (I'm not touched with impunity)
Nantes : Favet Neptunus Eunti (Neptune favours the traveller)
Nice : Nicaea Civitas (City of Nice)
Oporto, Portugal : Antiga, mui nobre e sempre leal, Invicta cidade do Porto (Antique, highly noble, always faithful, unvanquished Oporto City)
Paris: Fluctuat nec mergitur (Tossed by the waves, she does not founder)
Prague : Praga caput rei publicae (Prague, head of the republic). Formerly: Praga caput regnum (Prague, head of the kingdom)
Rotterdam : Dutch : Sterker door strijd (Stronger by struggle)
Seville : Spanish: No me ha dejado (written NO8DO) (It [Seville] has not abandoned me)
Sofia : Raste, no ne staree (Bulgarian: Grows, but does not age)
The Hague : Dutch : Vrede en recht (Peace and Justice)
Toulon : Concordia parva crescunt (Small things increase by concord)
Toulouse : Occitan : Per Tolosa totjorn mai (For Toulouse, always more)
Valletta : Italian : Città Umilissima (The most humble city)
Vilnius : Unitas, Justitia, Spes (Unity, justice, hope)
Warsaw : Contemnit procellas (It defies the storms), Semper invicta (Always invincible)
Żebbuġ, Malta : Semper Virens (Evergreen)
Indonesia
Jakarta : Jaya Raya (Victory and glorious)
Bandung : Gemah Ripah Wibawa Mukti (rich soil, prosperous people)
Rarasing Rasa Wiwaraning Praja, a Javanese sengkala, (referring to the year of 1966), people's harmonious feeling for entering a gate of prosperity
Karawang : Pangkal Perjuangan (Struggle starting point)
Bali : Bali Dwipa Jaya (Glorious Bali Island)
Aceh : Pancacita (Five purposes)
India
Kolkatta (Calcutta ): Purosree Bibardhan (Bengali: Progress of the city)
Mumbai : Yato Dharmastato Jaya (यतो धर्मस्ततो जय) (Sanskrit: Where there is righteousness, there shall be victory). Pre-independence motto: Urbs Primis in Indis (India's first city)
Kerala : Ever To Be The Best (Tolins World School)
Tamil Nadu வாய்மையே வெல்லும் (Tamil) (Truth alone triumphs)
Republic of Ireland
Cork : Statio Bene Fida Carinis (A safe harbour for ships)
Dublin : Obedientia Civium Urbis Felicitas (Happy the city where citizens obey)
Dún Laoghaire : Ó Chuan go Sliabh (From the harbour to the mountain)
Limerick : Urbs Antiqua Fuit Studiisque Asperrima Belli (An ancient city well versed in the arts of war)
Waterford : Urbs Intacta Manet Waterfordia (Waterford remains the untaken city)
Latin America
New Zealand
Auckland : Advance[ 7]
Christchurch : Fide Condita, Fructu Beata, Spe Fortis (Founded in Faith, Rich in the Fulfillment thereof, Strong in Hope for the Future).
Dunedin : Maiorum Institutis Utendo (By following in the footsteps of our forefathers)
Nelson, New Zealand : Palmam qui meruit ferat (Let him, who has earned it, bear the palm)
Wellington : Suprema a Situ (Supreme by position)
United Kingdom
England
Berkshire
Buckinghamshire
Cambridgeshire
Cheshire
Chester : Antiqiui Colant Antiquum Dierum (Let the ancients worship the ancient of days)[ 11]
Borough of Halton : Industria Navem Implet (Industry fills the ship)[ 12]
Runcorn : Navem Mercibus Implere (Fill the ship with goods)[ 13]
Widnes : Industria Ditat (Industry enriches)[ 14]
Domine dirige nos (Lord direct us)[ 15]
Devon
Exeter : Semper Fidelis (Always faithful)[ 16]
Plymouth : Turris Fortissima est Nomen Jehova (The strongest tower is the name of Jehovah)[ 16]
Torquay : Salus et Felicitas (Health and happiness)[ 16]
Essex
Gloucestershire
Greater London
Greater Manchester
Hampshire
Hertfordshire
Kent
Lancashire
Leicestershire
Lincolnshire
Mablethorpe : Amoeniora Litora Nostra (Our shores are more delightful) [1]
Merseyside
Liverpool : Deus Nobis Haec Otia Fecit (God hath granted us this ease)[ 19]
Norfolk
Northumbria
Suffolk
Surrey
Sussex
West Midlands
Yorkshire
Bradford : Progress, Industry, Humanity[ 21]
Calderdale : Industria Arte Prudentia (Industry, Skill, Foresight)[ 22]
Leeds : Pro Rege et Lege (For the king and the law)[ 23]
Rotherham : By Industry and Honour[ 24]
Sheffield : Deo Adjuvante, Labor Proficit (With God's help, our work is successful)[ 25]
Wakefield : Persevere and Prosper[ 26]
Yorkshireman's Motto : 'Ear all, see all, say nowt;Eyt all, sup all, pay nowt;And if ivver tha does owt fer nowt –Allus do it fer thissen.[11]
Scotland
Aberdeen : French : Bon Accord ( Good agreement)[ 27]
Arbroath : Propter libertatem (Latin : For Freedom)[ 28]
Braemar : Scots : Mak Siccar (Make sure)[ 29]
Clydebank : Labore et Scientia (By work and by knowledge)[ 30]
Dingwall : Salve corona[ 31]
Duns : Scots : Duns Dings Aw (Duns beats all)
East Kilbride : Prosper but Dreid
Edinburgh : Nisi Dominus frustra (Except the Lord [keep the city, the watchman waketh] in vain. Psalm 127 )
Falkirk : Scots : Touch Ane, Touch Aw – Better meddle wi the Deil than the bairns o Fawkirk (Strike one, strike all – easier fight with the devil than the children of Falkirk)
Forfar : Ut quocunque paratus
Galashiels : Scots : Soor Ploums (Sour Plums)
Glasgow : Let Glasgow Flourish
Irvine : Tandem bona causa triumphat (The good cause triumphs in the end)
Jedburgh : Strenue et Prospere (With vigour and success)
Kelso : Scots : Dae Richt – Fear Nocht (Do right — fear nought)
Kinross : Scots : Siccar (Sure)
Lerwick : Dispecta est et Thule
Orkney Islands : Boreas domus mare amicus (Latin : The North our home, the sea our friend)[ 32]
Perth : Pro Rege, Lege et Grege (For the King, the Law and the People)
Port Glasgow : Ter et Quarter anno Revisens Aequor Atlanticum Impune (Three and four times a year revisiting the Atlantic with impunity)
Rosehearty : Scots : Tyauve awa Rosehearty (Strive always, Rosehearty)
St Andrews : Dum spiro spero (While I breathe I hope)
Selkirk : At spreta incolumem vita defendere famam
Shetland Islands : Norn : Með lögum skal land byggja (By law shall the land be built up)[ 33]
Thurso : Scots : Wark tae God (Walk towards God)
Northern Ireland
Antrim : Per Angusta ad Augusta
Ballyclare : Industria et Probitate (By work and integrity)
Ballymoney : Goodwill to all People
Belfast : Pro tanto quid retribuamus (What shall we give in return for so much)
Carrickfergus : Gloria Prisca Novatur (The glory of the Old made New)
Larne : Falce Marique Potens (Powerful With the Sickle and on the Sea)
Lisburn : Ex Igne Resurgam (I will arise from the fire)
Newtownabbey : Multi in uno resurgent (Multi in uno resurgent)
Coleraine : Cuil Rathain
Limavady : Absit Invidia (Let there be no ill-will)
Derry : Vita, Veritas, Victoria (Life, truth, victory)
Magherafelt : Fide et Opera (With Faithfulness and Service)
Moyle :
Wales
Cardiff : Y Ddraig Goch Ddyry Cychwyn (Welsh: The red dragon leads the way)
Merthyr Tydfil : Nid Cadern Ond Brodyrdde (Welsh: No strength but in fellowship)
Llandudno : Hardd Hafan Hedd (Welsh: Beautiful haven of peace)
Newport : Terra Marique (By land and sea)
United States
California
Adelanto : Progress through unity
Alameda : Prosperitas terra mari que (Prosperity from the land and sea)[ 34]
Banning : Proud History, Prosperous Tomorrow
Berkeley : Westward the course of empire takes its way ; / The first four Acts already past, / A fifth shall close the Drama with the day; / Time's noblest offspring is the last.
Carson : Future Unlimited
Ceres : Together We Achieve
Del Mar : Multum in parvis (Much in little)[ 35]
Downey : Future Unlimited
Eastvale : Family, Community, Diversity
El Centro : Shining with Opportunity
Eureka : Eureka (I have found it)
Garden Grove : Absit invidia (Let envy be absent)Gardena : Freeway City
Half Moon Bay : Vivir, trabajar, jugar (Live, work, play)
Hanford : Planning Tomorrows
Kerman : Community Comes First
Lanare : Building from the Ground Up
Manhattan Beach : Sun, Sand, Sea
Millbrae : A Place in the Sun
Monterey : Anda (Onward)[ 36]
Ontario : Balanced Community
Orange Cove : Honoring Our Past, Embracing Our Future, Come Grow With Us; In God We Trust
Paradise : In Harmony with Nature
Redwood City : Climate Best by Government Test[ 37]
Rialto : Bridge to Progress
San Diego : Semper vigilans (Always vigilant)
San Francisco: Oro en Paz, Fierro en Guerra (Gold in peace, iron in war)
Santa Fe Springs : Salus populi suprema lex exto (Let the welfare of the people be the supreme law)
Upland : Madonna of the Trail
Florida
Illinois
Chicago : Urbs In Horto (City in a garden)
Indiana
Iowa
State of Iowa : Our liberties we prize and our rights we will maintain
Kentucky
Campbellsville : Urbs progrediens media in civitate (City in the middle of the commonwealth)
Massachusetts
Commonwealth of Massachusetts : Ense petit placidam sub libertate quietem (By the sword we seek peace, but peace only under liberty)
Boston : Sicut patribus sit deus nobis (God be with us as He was with our fathers)
Somerville : Municipal Freedom Gives National Strength
Maryland
Michigan
Detroit : Speramus meliora; resurget cineribus (We hope for better things; it will rise from the ashes)
Grand Rapids : Motu Viget (strength in activity)
Minnesota
North Carolina
Ohio
Oregon
Pennsylvania
Philadelphia : Philadelphia maneto (Let brotherly love continue)
Texas
Virginia
British counties
England
Traditional
Ceremonial
Scotland
Wales
Traditional
Ceremonial
Clwyd : Welsh : Tarian cyfiawnder Duw (The shield of justice is God)
Dyfed : Welsh : Rhyddid Gwerin Ffyniant Gwlad (A free people, a prosperous country) – as Carmarthenshire
Gwent : Utrique fidelis (Faithful to both) – as Monmouthshire
Gwynedd : Welsh : Cadernid Gwynedd (The strength of Gwynedd) – as Caernarfonshire
Mid Glamorgan : Welsh : A Ddioddefws a Orfu (He who suffers, conquers) – as Glamorgan
Powys : Welsh : Undeb A Rhyddid (Unity and freedom)
South Glamorgan : Welsh : Y Ddinas a'r Fro (The city and the vale)
West Glamorgan : Welsh : Cardarn pob Cyfiawn (The just are strong)
Mottos of the Livery Companies of the City of London
Educational institutions
See also
References
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^ "What is the United Church of Christ?" . Retrieved 30 September 2018 .
^ "Coast Guard History" . United States Coast Guard. 2016-12-21.
^ "Pes meus stetit in directo – Heraldic motto" . www.heraldry-wiki.com . Retrieved 2020-07-03 .
^ a b c d e f g h i Mackinnon of Dunakin, Charles (1968). Observer's Book of Heraldry . Frederick Warne & Co. retrieved 10 November 2013.
^ " "Calgary" " .
^ David Thorns and Ben Schrader, 'City history and people – Towns to cities', Te Ara – the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/interactive/23508/civic-coats-of-arms (accessed 21 January 2019)
^ a b c d e f g h i j k l m n o p "Thames Valley and Chiltern Area" . CivicHeraldry.co.uk . Robert Young. Retrieved 2016-11-10 .
^ "Mayor of Wycombe" . History of Wycombe's Swan . Mayor of Wycombe. Archived from the original on 2017-03-13. Retrieved 2016-11-10 .
^ a b c d e f g h i j k l m n o p q "East Anglia Essex" . Civic Heraldry . Robert Young. Archived from the original on 2009-08-28. Retrieved 2016-11-10 .
^ "Chester – Coat of arms (crest) of Chester" . www.ngw.nl . Retrieved 30 September 2018 .
^ "Halton (England)" . Heraldry of the World. 19 March 2019. Retrieved 25 June 2020 .
^ "Runcorn – Coat of arms (crest) of Runcorn" . Heraldry of the World . Archived from the original on 2 March 2018. Retrieved 1 March 2018 .
^ "Widnes – Coat of arms" . Heraldry of the World . Retrieved 4 June 2022 .
^ a b c d e f g h i j k l m n o p q r s t u v w x y z aa ab ac ad "Greater London" . Civic Heraldry . Robert Young. Retrieved 2016-12-28 .
^ a b c "Cornwall and Wessex" . Civic Heraldry . Robert Young. Archived from the original on 2016-11-20. Retrieved 2016-12-10 .
^ a b c d e f g h i j k l m n o p q r s t u "Cumbria and the Palatine Counties" . Civic Heraldry . Robert Young. Retrieved 2016-11-10 .
^ a b c d e f g h i j k l m n o p q r s t u v w x y z aa "Weald and Downs" . Civic Heraldry . Robert Young. Retrieved 2016-12-28 .
^ "Liverpool (England)" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Governance and Locality in the Age of Reform: Birmingham, 1769-1852, p.203" (PDF) . Retrieved 2021-12-22 .
^ "Bradford" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Calderdale's coat of arms" . www.calderdale.gov.uk . Retrieved 2018-04-21 .
^ "Leeds" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Rotherham" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Sheffield" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Wakefield" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Aberdeen" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Arbroath" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Braemar" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Clydebank" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Dingwall" . www.ngw.nl . Retrieved 2015-12-08 .
^ "Orkney" . www.ngw.nl . Retrieved 2017-01-26 .
^ "Shetland" . www.ngw.nl . Retrieved 2017-01-26 .
^ "About City Hall" . City of Alameda. Retrieved May 14, 2018 .
^ Haydu, Lee (November 19, 2014). Letter to John Laird. City of Del Mar, California http://www.opc.ca.gov/webmaster/ftp/pdf/agenda_items/20141202/Item-6-PublicComment.pdf . Retrieved May 14, 2018 .
^ "City Seal and Flag" . City of Monterey, California. Retrieved May 14, 2018 .
^ " "Business Climate Best by Government Test" City Puts a Spotlight on Economic Development" . Redwood City. October 31, 2011. Archived from the original on February 13, 2015. Retrieved February 12, 2015 .
^ "State Symbols: Hydropower to Motto" . Oregon Blue Book . Retrieved 10 May 2021 .
^ "City Slogan" . City of Portland . City of Portland Archives & Records Management. Retrieved 13 October 2017 .
External links