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KGGL
Missoula, Montana;
Broadcast area	Missoula, Montana
Frequency	93.3 MHz (HD Radio)
Branding	Eagle 93.3
Programming
Format	Country
Subchannels	HD2: Top 40 (CHR) "96.9 Zoo FM" ; HD3: Alternative Rock "Alt 95.7"
Affiliations	Premiere Networks; Westwood One
Ownership
Owner	Townsquare Media; (Townsquare License, LLC);
Sister stations	KBAZ, KGRZ, KGVO, KMPT, KYSS-FM, KZOQ-FM
History
First air date	April 29, 1977
Former call signs	KDXT (1977–1996)
Call sign meaning	"Eagle"
Technical information
Licensing authority	FCC
Facility ID	63874
Class	C
ERP	43,000 watts
HAAT	777 meters
Translator(s)	96.9 K245AP (Missoula, relays HD2); 95.7 K239AP (Missoula, relays HD3)
Links
Public license information	Public file; LMS;
Webcast	Listen Live; Listen Live (HD2; Listen Live (HD3)
Website	eagle933.com; 969zoofm.com (HD2); alternativemissoula.com (HD3)

KGGL (93.3 FM, "Eagle 93.3") is a commercial radio station in Missoula, Montana, airing a country music format. It is owned by Townsquare Media.

History

KDXT

On October 15, 1975, Rex Jensen submitted an application to the Federal Communications Commission (FCC) for a construction permit to establish a new radio station operating on 93.3 MHz in Missoula, with its transmitter located on Big Sky Mountain.^[2] The FCC granted the permit on May 25, 1976, dismissing concerns from several local broadcasters who argued that the new station could interfere with their operations.^[3] While the station was intended to launch that fall, equipment delivery and bad weather in the eastern United States prompted the project to be shelved for the winter; KDXT made its debut on April 29, 1977. Having been transferred to the Jensen Broadcasting Company^[2] (owned by Rex and his brother Jack), the station started with an automated rock/adult contemporary hybrid format.^[4]

The Jensens sold the station in February 1979 to a joint venture with Robert E. Ingstad of North Dakota, who became the sole owner in 1980^[2] before KDXT and sister station KGRZ (1450 AM) were sold to Wind Point 1970 Holding Company, which was owned by the S.C. Johnson Company, in 1982.^[5] The two stations were then sold to Sunbrook Communications in 1986; during this time, the station dominated the Missoula radio market.^[6]

KGGL

Sunbrook sold its radio properties—ten in Montana and a pair in Wenatchee, Washington—to Seattle-based Fisher Broadcasting in 1994, with Sunbrook becoming a division of Fisher after the sale was completed.^[7] With the contemporary hit format long associated with KDXT in a national slump, Fisher opted to make a major change. It flipped KGGL to country, taking on established country outlet KYSS, in September 1995. This left Missoula without a station in the contemporary hit radio format.^[6] The format change was a successful one: the fall 2005 Eastlan radio ratings for Missoula showed KGGL tied with public radio station KUFM and beating third-place KYSS.^[8]

In a 24-station sale that was only partially completed, Fisher sold many of its small-market radio properties to Cherry Creek Radio in 2006 in order to fund an expansion into Spanish-language television in major Pacific Northwest markets. The 24 stations contributed just one-fourth of the radio division's revenue, with Fisher's three Seattle stations comprising the rest.^[9]

Effective June 17, 2022, Cherry Creek Radio sold KGGL as part of a 42 station/21 translator package to Townsquare Media for $18.75 million.

References

^ "Facility Technical Data for KGGL". Licensing and Management System. Federal Communications Commission.
^ ^a ^b ^c FCC History Cards for KGGL
^ "Radio Station Planned". The Sunday Missoulian. August 29, 1976. p. 40. Archived from the original on November 15, 2021. Retrieved November 13, 2021.
^ "New FM Radio Station Started". The Sunday Missoulian. May 8, 1977. p. 43. Archived from the original on November 15, 2021. Retrieved November 13, 2021.
^ "KGRZ, KDXT radio stations sold". The Missoulian. November 8, 1981. p. B-2. Archived from the original on November 15, 2021. Retrieved November 13, 2021.
^ ^a ^b McInally, Mike (September 4, 1995). "Station switch sets up FM country showdown". The Missoulian. pp. A-1, A-9. Archived from the original on November 15, 2021. Retrieved November 13, 2021.
^ "Sunbrook sells radio stations". Great Falls Tribune. September 27, 1994. p. 4B. Archived from the original on November 8, 2021. Retrieved November 8, 2021.
^ Struckman, Robert (January 10, 2006). "KUFM, KGGL winning radio wars". The Missoulian. pp. B1, B2. Archived from the original on November 15, 2021. Retrieved November 13, 2021.
^ Jamison, Michael (June 2, 2006). "Fisher sells 6 Missoula radio stations". The Missoulian. pp. A1, A5, A6. Archived from the original on November 15, 2021. Retrieved November 13, 2021.