Share to: share facebook share twitter share wa share telegram print page

BCN Visuals

BCN Visuals
IndustryOut-of-home advertising, 3D Billboards, Innovation
Founded2017
FoundersEric Sas and Alan Company
Headquarters
New York
,
United States
Websitewww.bcnvisuals.com

BCN Visuals is an anamorphic 3D technology company founded in Barcelona, Spain and headquartered in New York, United States. The company provides 3D anamorphic content for out-of-home billboard advertising.[1][2][3]

History

BCN Visuals was established in 2017 by Eric Sas and Alan Company in Barcelona, Spain.[2][4] The Walking Dead's debut on Disney+ in Europe was BCN Visuals' first really ground-breaking campaign.[2]

In 2018, the company partnered with BMW to create a series of animated advertisements that were displayed on a Times Square billboard in New York City. The advertisements featured a 3D roadway that appeared to come to life on the billboard, showcasing BMW's latest models in a dynamic and engaging way.[5][6][7][8]

In 2020, BCN Visuals partnered with Callao City Lights to introduce 3D technology to digital out-of-home advertising in Spain. The collaboration resulted in a 3D digital billboard located in the heart of Madrid that showcased advanced 3D animations and visuals for brands.[9]

BCN Visuals' had a partnership with Football Club Barcelona to release the football club's first-ever NFT. The NFT features a 3D model of the Camp Nou stadium, home to FC Barcelona, and was released on the blockchain marketplace OpenSea.[10] In the same year, BCN Visuals also collaborated with DPAA.[11]

Awards

  • In July 2021 BCN Visuals was awarded a Promax Award for Best Out-of-Home Ad in Europe with Walt Disney for The Walking Dead Ad.[2][1] and in 2022, it was awarded the Clio Award for Best Out-of-Home Ad with Netflix, The Witcher.[12]

Notable Campaigns

References

  1. ^ a b "BCN Visuals deslumbra a Times Square con su 3D". La Vanguardia (in Spanish). 30 November 2021.
  2. ^ a b c d e Molines, Emilio (5 September 2021). "BCN Visuals: el revolucionario equipo detrás de campañas virales como la de 'The Walking Dead'". Forbes (in Spanish).
  3. ^ a b "How Pandora's out-of-home 3D billboard celebrated Black Music Month". ClickZ. 28 November 2022.
  4. ^ "Explore the intersection of tech and storytelling with BCN Visuals | #CompanySpotlight". creativepool.
  5. ^ Nelson, Samantha. "BMW Turns a Times Square Billboard Into a 3D Roadway". adweek.com.
  6. ^ "El estudio de los sentidos marca la agenda del nuevo marketing". La Vanguardia (in Spanish). 25 January 2023.
  7. ^ "BMW Rolls Big With Jaw-Dropping 3D Billboards in Times Square". Muse by Clio.
  8. ^ a b Nelson, Samantha. "BMW Turns a Times Square Billboard Into a 3D Roadway". Adweek.
  9. ^ "Callao City Lights and BCN Visuals drive the external digital medium in Spain with 3D technology". Digital AV Magazine. 5 November 2020.
  10. ^ "FC Barcelona launches In a Way, Immortal, the first NFT in the Club's history, that will be auctioned at Sotheby's New York". www.fcbarcelona.com. FC Barcelona.
  11. ^ "3D Out of Home Innovator BCN Visuals Joins DPAA". OOH TODAY. 20 September 2022.
  12. ^ "The Walking Dead - The Walking Dead NFT Collection". Clios.
  13. ^ "FC Barcelona Launches Animated 'In a Way, Immortal' NFT – Auction Set for July 29". Animation World Network.
  14. ^ "FC Barcelona Launches "In A Way, Immortal", The First Art NFT in the Club's History that will be Auctioned at Sotheby's". sothebys.com. Sotheby's.
  15. ^ "Dos catalans triomfen a Times Square". RAC1 (in Catalan). 11 December 2021.
  16. ^ "Inside Colossal Times Square 3D Takeover for 'Marvel's Midnight Suns' From 2K Games". Muse by Clio.
Index: pl ar de en es fr it arz nl ja pt ceb sv uk vi war zh ru af ast az bg zh-min-nan bn be ca cs cy da et el eo eu fa gl ko hi hr id he ka la lv lt hu mk ms min no nn ce uz kk ro simple sk sl sr sh fi ta tt th tg azb tr ur zh-yue hy my ace als am an hyw ban bjn map-bms ba be-tarask bcl bpy bar bs br cv nv eml hif fo fy ga gd gu hak ha hsb io ig ilo ia ie os is jv kn ht ku ckb ky mrj lb lij li lmo mai mg ml zh-classical mr xmf mzn cdo mn nap new ne frr oc mhr or as pa pnb ps pms nds crh qu sa sah sco sq scn si sd szl su sw tl shn te bug vec vo wa wuu yi yo diq bat-smg zu lad kbd ang smn ab roa-rup frp arc gn av ay bh bi bo bxr cbk-zam co za dag ary se pdc dv dsb myv ext fur gv gag inh ki glk gan guw xal haw rw kbp pam csb kw km kv koi kg gom ks gcr lo lbe ltg lez nia ln jbo lg mt mi tw mwl mdf mnw nqo fj nah na nds-nl nrm nov om pi pag pap pfl pcd krc kaa ksh rm rue sm sat sc trv stq nso sn cu so srn kab roa-tara tet tpi to chr tum tk tyv udm ug vep fiu-vro vls wo xh zea ty ak bm ch ny ee ff got iu ik kl mad cr pih ami pwn pnt dz rmy rn sg st tn ss ti din chy ts kcg ve
Prefix: a b c d e f g h i j k l m n o p q r s t u v w x y z 0 1 2 3 4 5 6 7 8 9

Portal di Ensiklopedia Dunia

Portal : Agama
Agama
Portal : Bahasa
Bahasa
Portal : Biografi
Biografi
Portal : Budaya
Budaya
Portal : Ekonomi
Ekonomi
Portal : Elektronika
Elektronika
Portal : Film
Film
Portal : Filsafat
Filsafat
Portal : Geografi
Geografi
Portal : Indonesia
Indonesia
Portal : Ilmu
Ilmu
Portal : Lingkungan
Lingkungan
Portal : Masyarakat
Masyarakat
Portal : Matematika
Matematika
Portal : Militer
Militer
Portal : Mitologi
Mitologi
Portal : Musik
Musik
Portal : Olahraga
Olahraga
Portal : Pendidikan
Pendidikan
Portal : Politik
Politik
Portal : Sastra
Sastra
Portal : Sejarah
Sejarah
Portal : Seni
Seni
Portal : Teknologi
Teknologi
Kembali kehalaman sebelumnya