KFLY

KFLY
Broadcast areaWillamette Valley
Frequency101.5 MHz
BrandingUS 101
Programming
FormatCountry
AffiliationsPremiere Networks
Ownership
Owner
  • Bicoastal Media
  • (Bicoastal Media Licenses V, LLC)
KDUK-FM, KEJO, KLOO (AM), KLOO-FM, KODZ, KPNW, KRKT-FM, KTHH
History
First air date
October 1, 1966; 58 years ago (1966-10-01)
Former call signs
  • KFLY-FM (1966–1979)
  • KEJO (1979–1994)
Technical information[1]
Licensing authority
FCC
Facility ID39574
ClassC0
ERP28,000 watts
HAAT707 meters (2,320 ft)
Transmitter coordinates
44°38′24″N 123°16′25″W / 44.64000°N 123.27361°W / 44.64000; -123.27361
Links
Public license information
WebcastListen Live
Websiteus101.country

KFLY (101.5 FM) is a commercial radio station licensed to Corvallis, Oregon, that serves the Willamette Valley of west-central Oregon. It airs a country music format and is owned by Bicoastal Media. It carries the nationally syndicated Bobby Bones Show in morning drive time from Nashville. KFLY's studios are on Valley River Drive in Eugene.

KFLY is a Class C0 station with an effective radiated power (ERP) of 28,000 watts. Its signal extends across EugeneSpringfield, Albany, Lebanon, Junction City and Salem. Its transmitter is on a mountaintop near Blachly.[2]

History

Top 40, Easy Listening and Active Rock

KFLY-FM signed on the air on October 1, 1966; 58 years ago (October 1, 1966).[3] It originally simulcast its sister station's Top 40 format (now KEJO 1240). By the mid-1970s, it had its own easy listening format with some classical music at night. In 1979, KFLY-FM changed its call sign to KEJO-FM. Through 1993, 101.5 KEJO had an automated adult contemporary format.

In January 1994, the station changed back to the KFLY call letters and rebranded as "Flight 101" with Jones Radio Network's satellite-fed hot adult contemporary format. By 2000, the station was branded as "Mix 101-5 KFLY" under the ownership of Clear Channel Communications (a forerunner to today's iHeartMedia).

KFLY moved its transmitter to KDUK-FM's tower in 2002, vastly increasing coverage. It briefly stunted with quick song clips for a few hours. It then flipped to active rock as “101-5 K-Fly” with studios in Eugene.[4][5]

The Donkey Show

From the early 2000s until 2015, The Donkey Show was heard in afternoon drive time, 2 to 6 p.m. It featured Tanner, Drew, and Marcus along with their producer Cory, camera guy/audio producer Kirk, Mandy and Carl. The show had a replay hour locally in Eugene from 6pm -7pm called the Donkey Show Rewind. The Donkey Show aired on both KFLY and co-owned 106.3 KZZE in Medford (now KMED).

The Donkey Show used the tagline "The only legal donkey show in America." In addition to music, it covered national and local topics, along with giveaways, stunts, interviews and comedy bits.

On July 15, 2015, KFLY's entire airstaff was let go, indicating a format change was imminent.[6] On July 30, 2015, at noon, KFLY changed its format to adult album alternative, branded as "World Class Rock 101.5".[7][8][9][10] The AAA format lasted two years.

U.S. 101 Country

On June 4, 2017, KFLY dropped its AAA format and began stunting again. It used a text-to-speech countdown with voice of Microsoft David. At 3 p.m. the following day, the station flipped to country music as "US 101".[11][12][13][14]

Pat Garrett, formerly of country station 94.1 KMPS-FM Seattle, was named program director. The Bobby Bones Show from Nashville was chosen for morning drive time.[15] KFLY would compete for country listeners in the Eugene-Springfield radio market with the top music station, 93.3 KKNU.

References

  1. ^ "Facility Technical Data for KFLY". Licensing and Management System. Federal Communications Commission.
  2. ^ Radio-Locator.com/KFLY
  3. ^ Broadcasting Yearbook 1977 page C-172. Retrieved Nov. 25, 2025.
  4. ^ "101.5 KFLY - Oregon's Real Rock - A". YouTube.
  5. ^ "101.5 KFLY - Oregon's Real Rock - B". YouTube.
  6. ^ Format Change Imminent at KFLY Eugene
  7. ^ KFLY Eugene Flips to AAA Radioinsight -July 30, 2015
  8. ^ "101.5 World Class Rock - Eugene :15a". YouTube.
  9. ^ "101.5 World Class Rock - Eugene :15b". YouTube.
  10. ^ "World Class Rock 101.5". YouTube.
  11. ^ KFLY Eugene Flips to Country US101
  12. ^ "KFLY Becomes US 101". 26 October 2017.
  13. ^ "US 101 - #1 For Hot Country & Fun :15a". YouTube.
  14. ^ "US 101 - #1 For Hot Country & Fun :15b". YouTube.
  15. ^ RadioInsight.com "KFLY Flipping to Country" June 5, 2017. Retrieved Nov. 25, 2024

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