CrowdRise's fundraising model is based upon the notion of making giving back fun,[8] which may lead to more people donating and more funds being raised.[9] The platform uses gamification and a rewards point system to engage users to participate in fundraising and donating.[10]
Its primary model is donation-based, and the campaign defaults to "keep what you raise".
Their default "Starter" pricing is to charge the non-profit a 5% platform fee from each donation, plus a payment processing fee (credit card fee) of 2.9% + $0.30 per donation.[11] Donors may choose whether to pay the fee in addition to the amount of their donation or to have the fee subtracted from their donation amount before being delivered.[12]
^Kerric Harvey (20 December 2013). Encyclopedia of Social Media and Politics. SAGE Publications. pp. 14–. ISBN978-1-4522-9026-3. Edward Norton cofounded Crowdrise, which is ... Crowdrise allows users to tap into their social networks to raise funds for their charitable causes. Celebrities such as ... Crowdrise allows users to create a microsite to raise money for a cause.
^Ananda Kiamsha Madelyn Leeke (September 2013). Digital Sisterhood: A Memoir of Fierce Living Online. iUniverse. pp. 277–. ISBN978-1-4917-0639-8. Nonprofit Organizations and Social Causes Women • Crowdrise.com is an online fundraising web site that allows individual fundraisers, nonprofit fundraising, and event fundraising (co-founded by female film producer Shauna Robertson).
^Patricia Wallace (26 November 2015). The Psychology of the Internet. Cambridge University Press. pp. 161–. ISBN978-1-107-07913-7. Actor Edward Norton promotes the site called Crowdrise.com, which takes an offbeat and often humorous approach to crowdfunding for good causes. It adds contests, social networking, and a community feel designed to appeal to younger ...
^Shane J. Lopez (22 July 2014). Making Hope Happen: Create the Future You Want for Yourself and Others. Simon and Schuster. pp. 171–. ISBN978-1-4516-6623-6. Crowdrise.com, founded by Robert Wolfe and a cast of characters including actor Ed Norton, has a different focus. It helps individuals and groups raise funds to bankroll a community project or charity. Once you sign up on the website, you can ...