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"When You're Gone" is a song by Canadian singer-songwriter Avril Lavigne from her third studio album, The Best Damn Thing (2007).[1] It was released as the second single from the album on 19 June 2007, by RCA Records. Lavigne co-wrote the song with Butch Walker, whilst production was solely helmed by Walker. According to Lavigne, the song is about saying goodbye to and missing a person that one cares about.
Commercially, "When You're Gone" reached the top 10 in Austria, Australia, Canada, Croatia, Ireland, Italy, the Netherlands, Scotland, Sweden, and the United Kingdom; and peaked at number 26 on the Billboard Hot 100. It earned Lavigne Favorite Artist at the 2008 MuchMusic Video Awards.
Background
Avril Lavigne has said the song "is about being with someone you love, and you have to say goodbye, and all the little things you miss about them". The song may have been inspired by Lavigne's then-husband, Deryck Whibley, although in an interview in Northern Ireland with The Belfast Telegraph she did not confirm this.[2] According to her, she did not intend the song to be a love song, but she was writing a slow song and the process brought out "all that emotional stuff" in her. "It's not cheesy, because I wrote it", she said. "If I was older, a professional writer coming up with all that, that would be lame."[3]
Billboard magazine describes the song as "a power ballad with a piano and synth introduction".[4] Composer Rob Mathes orchestrated the song with genuine string section, although the brief opening note, before the piano came in, was on a synthesizer.
Critical reception
"When You're Gone" has received mixed reviews from music critics. Alex Nunn wrote that Avril hasn't lost her sense in ballads with this song.[5] Stylus was mixed calling the song "turgid and humdrum," but "taken at times by an exhilarating slickness."[6] Dave Donnely was mixed to positive: "Ballad and expected next single 'When You're Gone' may be the best of the bunch, though it's superficially like any number of pop-rock ballads, with contemplative lyrics lending the album a little bit of emotional depth. The theme, separation from a lover, is universal, and the lyrics simple: "I always needed time on my own/I never thought I'd need you there when I cried/And the days feel like years when I'm alone/And the bed where you lie is made up on your side."[7] PopMatters stated that this song tries to match "I'm With You" but it fails.[8] On a more negative note, Darryl Sterdan of JAM! described the song as "a standard piano-and-strings weeper" and went on to tell the reader to skip-it.[9] In an AOL Radio listener's poll, "When You're Gone" was voted Lavigne's eighth best song.[10]
Before its release as a single in the United States, "When You're Gone" reached number ninety on the US Billboard Hot 100 and number 77 on the Billboard Pop 100, in the Billboard issue dated 5 May 2007. The song later re-entered the charts and peaked at numbers 24 and 16, respectively. It did well on the charts in Canada, where it reached number eight. As of September 2015, "When You're Gone" has sold 1,290,000 digital copies in the United States.[15]
The single did well in European charts ending at number four of the European Hot 100. "When You're Gone" debuted at number thirty-two on UK Singles Chart, and peaked at number three. It ended the year as the 54th most purchased song in the UK. In Ireland, it reached number four. In the Continental Europe, "When You're Gone" peaked inside top twenty in countries such as Austria, Denmark, France, Germany, Italy, Spain and Sweden. However, the song was a minor hit in Belgium (Flanders and Wallonia), where it failed to reach top twenty.
Music video
Background
The video was directed by Marc Klasfeld, who is most well known from his works of director for Sum 41's music videos. Lavigne came up with the concept for the video, which she said is very personal. Portions of the video were filmed at California State University, Northridge's Botanic Garden.[16] The video was premiered on MuchMusic in Canada on 6 June 2007 during the 5 pm broadcast of MuchOnDemand. While in the United States it was premiered on MTV's TRL on 21 June. It reached the No. 1 spot on both TV music channel countdowns on August.
The video portrays three relationships in different age groups, but in the same situation involving these relationships on the verge of being destroyed. The first vignette involves a pregnant woman whose husband is fighting in the war. After his departure, she watches news of war casualties on the television and is distraught when she is not receive any texts from her husband telling her how he is doing. The second involves an elderly man whose wife has recently died. He becomes emotional when he looks over her clothes and mementos from their time together. The third involves a teenage couple relaxing in the park together only to be caught by the girl's controlling mother who forbids them from seeing each other ever again. The mother locks her daughter in her bedroom, where the girl helplessly cries over the photos of her and her boyfriend on her camera. Interspersed are scenes of Lavigne wandering in a field and playing a piano in an abandoned house. In the end, the walls of all the respective houses collapse, and all three vignettes break out into daylight with the teenage girl returning to the place where the duo were caught despite his absence, the elderly man raising a toast to his wife in a graveyard, and the pregnant woman attending a military memorial service with other military wives, where she finally receives a text from her husband saying: "I'm okay. I miss U."
Live performances
Lavigne performed the song during European and Asian festivals that took part of her 2007 Promotional Tour as well as TV shows and award shows worldwide.
* Sales figures based on certification alone. ^ Shipments figures based on certification alone. ‡ Sales+streaming figures based on certification alone.
^Sterdan, Darryl (14 April 2007). "Jam! review". Archived from the original on 10 July 2012. Retrieved 11 August 2010.{{cite web}}: CS1 maint: unfit URL (link)
^ abWhen You're Gone (European CD single liner notes). Avril Lavigne. RCA Records. 2007. 88697 11926-2.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^When You're Gone (Japanese CD single liner notes). Avril Lavigne. RCA Records. 2007. BVCP-29926.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^When You're Gone (Australian CD single liner notes). Avril Lavigne. RCA Records. 2007. 88697128132.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^"ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Select 45. týden 2007 in the date selector. Retrieved 29 January 2011.