The Block Brochure: Welcome to the Soil 3 is the seventeenth studio album by American rapper E-40. It was released on March 26, 2012, by Heavy on the Grind Entertainment and EMI. His fifteenth and sixteenth albums, The Block Brochure: Welcome to the Soil 1 and The Block Brochure: Welcome to the Soil 2, were also released on the same day.
The album features guest appearances from the comedian Katt Williams and the American singer-songwriter Raheem DeVaughn, with the rappers Snoop Dogg, Tha Dogg Pound, Kokane, Kendrick Lamar, Droop-E, Too Short, Kaveo, Stressmatic, B-Legit, Willy Will and Hieroglyphics, among others.
The music video for "Be You" featuring Too Short and J Banks, was released on March 29, 2012.[1] The music video for "What Happened to Them Days" was released on April 5, 2012.[2] The music video for "Catch a Fade" featuring Kendrick Lamar and Droop-E, was released on May 14, 2012.[3] The music video for "What You Smokin' On" featuring Snoop Dogg, Tha Dogg Pound and Kokane, was released on May 23, 2012.[4] The music video for "Wasted" featuring Cousin Fik, was released on August 7, 2012.[5]
In March 2012, two commercials were released to promote The Block Brochure: Welcome to the Soil series.[15] The third volume scored 76/100 on Metacritic, indicating "generally positive reviews".[16] The Block Brochure: Welcome to the Soil 3 debuted at number 71 on the US Billboard 200,[17] and number 13 on the US Billboard's Top R&B/Hip-Hop Albums.
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