In it, a young boy named Rollo falls asleep and finds himself not in Wonderland, but in "Emblemland", a place described by Cupid as "the home of all Emblems.... Emblems are signs and symbols. I'm an Emblem, because I am the symbol of love; Uncle Sam is the symbol of the United States, and John Bull is the symbol of England, and the Owl is the symbol of wisdom...."