Puketotara covers 55.27 km2 (21.34 sq mi)[1] and had an estimated population of 2,050 as of June 2024,[2] with a population density of 37 people per km2.
Puketotara had a population of 2,007 in the 2023 New Zealand census, an increase of 330 people (19.7%) since the 2018 census, and an increase of 627 people (45.4%) since the 2013 census. There were 999 males, 999 females and 6 people of other genders in 672 dwellings.[5] 2.2% of people identified as LGBTIQ+. The median age was 45.5 years (compared with 38.1 years nationally). There were 363 people (18.1%) aged under 15 years, 294 (14.6%) aged 15 to 29, 957 (47.7%) aged 30 to 64, and 390 (19.4%) aged 65 or older.[4]
People could identify as more than one ethnicity. The results were 87.7% European (Pākehā); 21.2% Māori; 3.6% Pasifika; 3.0% Asian; 1.8% Middle Eastern, Latin American and African New Zealanders (MELAA); and 2.4% other, which includes people giving their ethnicity as "New Zealander". English was spoken by 97.8%, Māori language by 3.7%, Samoan by 0.1% and other languages by 9.7%. No language could be spoken by 1.6% (e.g. too young to talk). New Zealand Sign Language was known by 0.4%. The percentage of people born overseas was 23.8, compared with 28.8% nationally.
Of those at least 15 years old, 237 (14.4%) people had a bachelor's or higher degree, 933 (56.8%) had a post-high school certificate or diploma, and 378 (23.0%) people exclusively held high school qualifications. The median income was $38,100, compared with $41,500 nationally. 162 people (9.9%) earned over $100,000 compared to 12.1% nationally. The employment status of those at least 15 was that 789 (48.0%) people were employed full-time, 297 (18.1%) were part-time, and 39 (2.4%) were unemployed.[4]