Jiang began his career as a marketing manager for Dell in Austin, Texas. He then developed a social media to-do list app called Hooplus, but one of the major investors dropped out four months into the venture.[5][6]
In 2012, after discovering Jason Comely's Rejection Therapy website, Jiang created a blog and video series titled 100 Days of Rejection Therapy, which went viral on social media.[7][8][5] Jiang ultimately acquired the Rejection Therapy website. He also became the CEO of Wuju Learning, a company that is engaged in "rejection training".[9]
In 2013, Jiang gave his first TEDx talk, Surprising Lessons From 100 Days of Rejection, at TEDxAustin.[10] In May 2015, he gave another TEDx talk, What I Learned From 100 Days of Rejection, to a local audience at TEDxMtHood, which was later featured on TED.com and TED Radio Hour.[11][12]
Books
In 2015, his first book–a self-help, motivational autobiography titled Rejection Proof: How I Beat Fear and Became Invincible Through 100 Days of Rejection–was published by Penguin Random House.[13][14][15] In 2023, Audible included the book in its list of "top 100 well-being books of all time."[16]
In 2024, Jiang signed a deal with Simon & Schuster for his second book, The Art of Achieving Ambitious Things, scheduled for publication in 2026. The book is intended as a guide for accomplishing personal, professional, or organizational goal.[17]