For the history of WOKV at 600 kHz prior to 1993, see WBOB (AM).
The Big Ape
AM 690 first signed on the air on October 23, 1958, as WAPE.[2] It was a daytimer, owned by Brennan Broadcasting. WAPE originally broadcast with 25,000 watts and was required to be off the air at night. In 1963, the station got a boost to 50,000 watts by day and it also got nighttime authorization, running 10,000 watts after sunset; a previous attempt to add 25,000 watts of night power in 1960 was dismissed as contravening the North American Regional Broadcasting Agreement.[3]
For more than two decades, WAPE operated as a popular Top 40 station, known as "The Big Ape". Comic actor Jay Thomas started his professional career as the station's morning man.[4] The Brennan family sold the station in 1970 to Stan and Sis Atlass Kaplan for $1.48 million.[5]
Eastman Radio acquired WAPE in 1980.[6] The next year, despite a rating increase, WAPE flipped to country.[7] Several years later, it converted to a Christian radio format. In 1986, WAPE migrated to 95.1 MHz (which, at the time, aired a rhythmic contemporary as WJAX-FM) and relaunched its Top 40 format as WAPE-FM.
News/talk
In 1989, WAPE was bought by Genesis Communications, which changed the call sign to WJKF, and then to WPDQ, and switched the format to news/talk.[8] The station carried a mix of local hosts and nationally syndicated shows, and was an affiliate of the ABC Information Network.
In 1993, Prism Radio Partners bought WPDQ for $400,000.[9] The following year, Prism bought talk station WOKV (600 AM) and oldies station WKQL (96.9 FM) for $3.75 million.[10] The company moved the talk programming and call letters of WOKV from 600 to 690.
Cox Radio acquired WOKV and several other Jacksonville-area stations in 2000. In 2006, Cox upgraded WOKV's nighttime signal to 25,000 watts after sunset, with a broader pattern, and also added an FM simulcast on 106.5 FM, formerly WBGB (now WHJX). This made WOKV one of only a few large-market news/talk radio stations at the time to simulcast on both AM and FM. In 2013, the FM simulcast was upgraded when WOKV moved the simulcast to the former WFYV-FM at 104.5, broadcasting with 100,000 watts; the 106.5 frequency returned to a music format, first as soft AC WEZI, then as alternative rock WXXJ, and now as urban adult contemporary WHJX.
In 2010, WOKV was added as a Primary Entry Point to the Emergency Alert System as part of a doubling of the number of designated PEP stations.[11]
Flip to sports
On January 2, 2019, WOKV (AM) split from its simulcast with WOKV-FM and changed its format to sports, branded as "ESPN 690" with programming from ESPN Radio.[12]