The station began broadcasting October 7, 1989, and had an ERP of 1,000 watts at 200 feet.[1] In 1991, the station's ERP was increased to 5,000 watts at a height of 300 feet, and in 1994 its ERP was increased to 10,000 watts.[1] WJLH 90.3 in Flagler Beach, Florida began broadcasting August 23, 1996.[1][4] On September 18, 1998, the station's translator at 97.3 in DeLand was launched and on February 23, 1999, its translator at 97.3 in Daytona Beach began broadcasting.[1] In August 2005, the station's translator at 102.7 in Deltona began broadcasting.[1] In 2010, WJLH's power was increased from 2,000 watts to 15,000 watts.[1]