In January 2019, Grande released the single "7 Rings" from her fifth studio album Thank U, Next (2019). 2 Chainz pointed out the song's similarity to his own 2011 track "Spend It". The music video for "7 Rings" was also accused of stealing 2 Chainz's pink trap aesthetics used to promote Pretty Girls Like Trap Music (2017).
Later in the month, 2 Chainz and Grande met in person to squash the dispute. The meeting went well, ending with 2 Chainz recording the official remix to "7 Rings" and Grande providing featured vocals for "Rule the World".[1]
Music video
A music video for "Rule the World" was released on March 11, 2019. The video, directed by Sebastian Sdaigui, features 2 Chainz and Grande at a luxurious 1920s club, singing the song alongside a band.[2]
Commercial performance
Though met with critical acclaim, often being referred to as "R&B perfection", "Rule the World" debuted at number 94 on the Hot 100 following the release of the parent album, the only charting track of the LP. The song fell off the chart the following week but later re-entered the chart at number 98 in late May, spending a second week there.