Popeyes

This article is about the fast-food chain. For the cartoon character, see Popeye. For other uses, see Popeye (disambiguation).

Popeyes Louisiana Kitchen, Inc.
Popeyes
FormerlyPopeyes Chicken & Biscuits
Popeyes Famous Fried Chicken & Biscuits
Company typeSubsidiary
IndustryRestaurants
GenreFast food
FoundedJune 12, 1972; 52 years ago (1972-06-12) (as Chicken on the Run)
Arabi, Louisiana, United States
FounderAl Copeland
Headquarters
Miami, Florida
,
United States[1]
Number of locations
Increase 3,705 (2021)[2]
Area served
List
  • United States, Puerto Rico, Guam, Canada, Cayman Islands, Mexico, Bahrain, Bangladesh, Cyprus, China, Hong Kong, South Korea, India, Japan, Jordan, Kuwait, Lebanon, Qatar, Palestine, Indonesia, New Zealand, Philippines, Romania, Saudi Arabia, Singapore, South Africa, Spain, Sri Lanka, Switzerland, Turkey, United Arab Emirates, Vietnam, United Kingdom, Brazil, France, Kazakhstan,[3] Poland,[4] Czech Republic[5]
Key people
  • Felipe Athayde (President)[6]
  • Matthew Brandon (CFO)[6]
Products
Revenue
Increase US$ 579 million (2021)[2][7]
  • Increase US$ 5.51 billion (system-wide sales)[2]
Increase US$ 228 million (2021)[2][7]
Number of employees
10,000[citation needed] This number seems low, meaning less than 3 people work at each store. (December 2024)
ParentRestaurant Brands International (2017–present)
Websitepopeyes.com
Footnotes / references
[2][7]

Popeyes Louisiana Kitchen, Inc.[a] is an American multinational chain of fried chicken restaurants founded in 1972 in New Orleans and headquartered in Miami.[10] It is currently a subsidiary of Toronto-based Restaurant Brands International. As of 2021, Popeyes has 3,705 restaurants,[2] which are located in more than 46 states and the District of Columbia, Puerto Rico, and 30 countries worldwide.[citation needed] About 50 locations are company-owned; the other ~98% are franchised.[11]

History

Popeyes was formed in Arabi, Louisiana, a suburb of New Orleans, Louisiana, in St. Bernard Parish. It first opened its doors on June 12, 1972, as "Chicken on the Run".[10][12] Owner Al Copeland (1944–2008) wanted to compete with Kentucky Fried Chicken,[13] but his restaurant failed after several months.[10][13] Copeland reopened the restaurant four days later as Popeyes Mighty Good Chicken.[13] By 1975, the company had been renamed as Popeyes Famous Fried Chicken.[13] Copeland started franchising his restaurant in 1976, beginning in Louisiana. The chain expanded to Canada in 1984, and opened its 500th restaurant in 1985.[10] B. P. Newman of Laredo, Texas, acquired several franchises in Texas and surrounding states. Two hundred additional locations were added during a period of slower expansion.[citation needed]

By 1990, Copeland Enterprises was in default on $391 million in debts it had taken on in its 1989 purchase of Church's, a rival fast food chain also focusing in fried chicken, and by April 1991, the company filed for bankruptcy protection.[14][15] In October 1992, the court approved a plan by a group of Copeland's creditors that resulted in the creation of America's Favorite Chicken Company, Inc. (AFC) to serve as the new parent company for Popeyes and Church's.[16] AFC went public in 2001 with initial public offering (IPO) of $142,818,479, and began trading on the NASDAQ under ticker symbol AFCE.[17] On December 29, 2004, AFC sold Church's to Arcapita (formerly Crescent Capital Investments) retaining Popeyes.[citation needed]

On August 8, 2000, Popeyes announced a franchise development plan/agreement that included 35 new restaurant locations around Australia in a bid to solidify their presence within the Asia Pacific region. All were to be located in Sydney, the capital city of New South Wales.[18]

On January 21, 2014, AFC was renamed as Popeyes Louisiana Kitchen, Inc., and its NASDAQ ticker symbol was changed to PLKI.

On June 17, 2014, Popeyes announced it had re-acquired full control of its seasonings, recipes, and other proprietary food preparation techniques from Diversified Foods & Seasonings, which remained under the control of Al Copeland and his estate after the creditor sale of Popeyes to AFC. Popeyes had continued to license the seasonings, recipes, and techniques from DF&S for a yearly 'spice royalty', before buying them outright for $43 million. DF&S remains the main supplier for Popeyes until at least 2029.[19]

Acquisition by Restaurant Brands International

On February 21, 2017, Restaurant Brands International announced a deal to buy Popeyes for US$1.8 billion.[20] On March 27, 2017, the deal closed with RBI purchasing Popeyes at $79 per share via Orange, Inc, an indirect subsidiary of RBI.[21]

Name

Alvin C. Copeland claimed he named the stores after the fictional detective Jimmy "Popeye" Doyle (portrayed by Gene Hackman) in the 1971 film The French Connection,[22][23] which came out a year before the chain was founded, and not the comic strip character Popeye the Sailor.[24]

However, the company's early brand became deeply tied to the cartoon star with its sponsorship of the Popeye & Pals children's show in New Orleans, and the character appeared on items from packaging to racing boats.[citation needed]

The chain later acquired rights to use Popeye the Sailor for marketing and used this for 35 years.[24] In late November 2012, AFC announced the mutual termination of their licensing contract with King Features Syndicate, effectively ending their association with the Popeye characters.[25]

The name is spelled "Popeyes", without the apostrophe commonly used by other restaurant chains such as McDonald's and Hardee's. Copeland claimed facetiously that he was "too poor" to afford an apostrophe.[22]

Products

Popeyes mild chicken

Popeyes serves chicken dishes in mild and spicy flavors and offers sides such as red beans and rice, Cajun fries, mashed potatoes with Cajun-style gravy, Cajun rice, macaroni & cheese, biscuits, and coleslaw. In addition to chicken, Popeyes also serves seafood entrées such as shrimp and catfish.[26] On October 30, 2006, AFC announced that Popeyes planned to introduce a trans fat-free biscuit as well as french fries containing one gram of trans fat by year-end.[27] On November 18, 2011, AFC announced that, for the Thanksgiving holiday, Popeyes would release a Fried Turducken sandwich that would show off the first ever Turducken patty. On July 29, 2013, AFC began offering a special entree of fried chicken strips dipped in waffle batter, which was already a proven success in some markets.[28] For a limited time only in 2017, Popeyes offered "Sweet and Crunchy" chicken, fried chicken tenders coated in shortbread cookie breading.[29] In 2021, Popeyes introduced a flounder sandwich.[30]

Chicken sandwich

Popeyes Chicken Sandwich (Spicy)

Popeyes began selling a chicken sandwich in August 2019 to compete with Chick-fil-A's similar flagship sandwich. The company first launched the sandwich at Long Beach restaurant Sweet Dixie Kitchen, a locally-famous spot that had become known for reselling fried chicken that it had purchased at Popeyes.[31][32] The sandwich launched nationwide to all locations in the US on August 12, 2019, but had some advance openings at the beginning of 2019.[31]

The marketing campaign, designed by advertising agency GSD&M started on August 12, 2019, with a tweet on Popeyes' Twitter feed. The new sandwich went viral immediately and prompted responses from nearly every fast food chain including McDonald's, Chick-Fil-A, and Wendy's.[33][34] Popeyes reported a 103% increase in traffic in the days following the launch of the sandwich.[35] The sandwich helped Popeyes gather an estimated $23 million in free publicity since its launch.[36] Popeyes stores routinely sold out of the sandwich and experienced long lines,[37] and a man outside of a Maryland Popeyes chain was stabbed to death during a dispute over a cutting in line for a chicken sandwich.[38] Locations across the US were supposed to have enough materials to last them until the end of September. Instead, restaurants were almost entirely sold out after less than two weeks.[39] On August 27, approximately two weeks after the launch, Popeyes announced that it had officially sold out of the chicken sandwich across the country.[40] One person in Tennessee sued Popeyes, claiming that his inability to get the sandwich has caused him to be "hustled out of money", making Popeyes guilty of "false advertising" along with "deceptive business practices".[41] On October 28, 2019, Popeyes announced that the chicken sandwich would return to locations across the US on November 3.[42] Popeyes chicken sandwich is made of buttermilk-battered white meat on a brioche bun along with pickles and mayonnaise or spicy Cajun spread.[43]

In September 2020, Popeyes' chicken sandwich went on sale in Canada.[44]

Style and marketing

Coleslaw from Popeyes Louisiana Kitchen

The restaurants' exteriors have a distinctive orange and white color scheme. The original locations had a black lava rock exterior with a red shingled roof. Most older locations have covered the rock exterior to conform with the current orange stucco appearance. During the 1970s and 1980s, the company occasionally licensed characters from the Popeye comic strip to use in its advertising. TV and radio ads often use New Orleans-style music, along with the trademark "Love That Chicken" jingle[45] sung by New Orleans funk and R&B musician Dr. John.

In 2009, Popeyes introduced "Annie the Chicken Queen", a fictitious, upbeat, African-American Popeyes chef played by actress Deidrie Henry.[46] The character is meant to be "honest, vibrant, youthful and authentic" according to Dick Lynch, Popeyes Chief Marketing Officer. "Everyone has a relative or a good friend who will give it to them straight, and that's what Annie is all about", Lynch said.[47]

Popeyes has sponsored various NASCAR drivers since 2000. That year, NASCAR Busch Series driver Rich Bickle was sponsored by the company for six races,[48][49] while Mark McFarland received a one-race deal in the same series the following season.[50] In March 2018, Tyler Matthews made his NASCAR Camping World Truck Series debut in the No. 99 Popeyes truck at Martinsville Speedway,[51] and the company also sponsored Brennan Poole and Vizion Motorsports for that year's Truck Series season finale at Homestead–Miami Speedway.[52]

Popeyes has made use of various slogans in television advertisements, most notably "Love that chicken from Popeyes".[53][54]

International franchises

A Popeyes restaurant in the Forum Shopping Mall in Trabzon, Turkey
A Popeyes restaurant in Arcovia City in Pasig, Philippines

Some international franchises, such as the ones located in Germany and Japan, are located only on US military installations and are generally not accessible to the local civilian public.

Popeyes arrived in the Philippines in 2001 but left in 2007 due to a problem with the franchisor;[55][56][57] it later returned with a new deal with Kuya J Group in 2018 and opened its first branch in Pasig on May 19, 2019.[58][59] Popeyes opened their first store in China on May 15, 2020,[60] and in March 2021, it announced plans to open stores in Mexico[61] and the United Kingdom,[62] with the first restaurant in the latter country, locating at Westfield Stratford City opening on November 20, 2021.[63] Restaurant Brands International signed a master franchise and development agreement with Indian company Jubilant FoodWorks on March 24, 2021, to operate Popeyes restaurants in India, Bangladesh, Nepal and Bhutan.[64][65] The first Popeyes restaurant in South Asia opened in Bambalapitiya, Sri Lanka on February 25, 2021.

In December 2020, Popeyes announced that it would be closing all locations in South Korea due to poor sales partially attributed to the COVID-19 pandemic.[66][67] In October 2021, Popeyes signed an agreement with Romanian company Sterling Cruise to open 90 restaurants in Romania in the next 10 years, the first one opened on April 9, 2022.[68] In January 2022, Popeyes Signed an agreement with South Korean Tuna Supplier Shilla International to open again in South Korea, the first one opened in January 2023.

Popeyes opened its first store in Indonesia in 2000 under PT Popeyes Chicken Seafood Indonesia (later taken over by PT Popindo Selera Prima in 2002) and had opened its store in Jakarta, Bandung, Yogyakarta, Surabaya, Medan and Samarinda, but the last store in Puri Indah Mall, West Jakarta closed in 2011. Popeyes returned to Indonesia under PT Sari Chicken Indonesia, an affiliate of Mitra Adiperkasa and opened its first store in Skyline Building, Central Jakarta on December 23, 2022.[69]

In August 2023, British private equity firm TDR Capital invested £50 million into Popeyes UK.[70][71][72] In 2024, Popeyes announced that it would be opening stores in New Zealand and Taiwan later that year.[73][74] It forced a small fish and chip shop called Popeye's Takeaways in Feilding, New Zealand, to change its name although the shop does not sell fried chicken.[75][76]

Year United States Canada Outside of the U.S. and Canada Company-owned
2003 1,324 20 320 95
2004 1,382 28 347 67
2005 1,427 28 315 56
2006 1,459 31 306 50
2007 1,507 34 276 61
2008 1,527 39 301 55
2009 1,539 42 325 37
2010 1,533 42 333 37
2022 1,545 42 344 50
Source: Entrepreneur.com[77]

See also

Notes

  1. ^ Also known as Popeyes, and formerly named Popeyes Chicken & Biscuits[8] and Popeyes Famous Fried Chicken & Biscuits.[9]

References

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  2. ^ a b c d e f "2021 Annual Report (Form 10-K)". Restaurant Brands International. February 23, 2022. Archived from the original on September 9, 2022. Retrieved September 8, 2022 – via SEC.
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  8. ^ "About Popeyes". Popeyes Louisiana Kitchen. Archived from the original on October 4, 2012. Retrieved September 12, 2017.
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Jon Lee Anderson

Jon Lee AndersonAnderson pada 2010Lahir15 Januari 1957 (umur 67)PekerjaanBiografer, penulis, jurnalis investigatif internasional Jon Lee Anderson (lahir 15 Januari 1957) adalah seorang biografer, penulis, wartawan investigatif, koresponden perang dan penulis staf Amerika Serikat untuk The New Yorker, yang melapor dari zona-zona perang seperti Afganistan, Irak, Uganda, Palestina, El Salvador, Irlandia, Lebanon, Iran, dan seluruh belahan Timur Tengah serta upaya penyelamatan Badai Katrina...

 

 

Harvard University Herbaria

Herbarium at Harvard University Harvard University Herbaria The Harvard University Herbaria and Botanical Museum are institutions located on the grounds of Harvard University at 22 Divinity Avenue, Cambridge, Massachusetts. The Botanical Museum is one of three which comprise the Harvard Museum of Natural History. The Herbaria, founded in 1842 by Asa Gray, are one of the 10 largest in the world with over 5 million specimens, and including the Botany Libraries, form the world's largest universi...

 

 

List of Hindu temples in the United States

This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these template messages) This article uses bare URLs, which are uninformative and vulnerable to link rot. Please consider converting them to full citations to ensure the article remains verifiable and maintains a consistent citation style. Several templates and tools are available to assist in formatting, such as reFill (documentation) and Citation bot (documentati...

Zulkarnain Adinegara

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Keuskupan Torit

Provinsi gerejawi Juba dengan wilayah keuskupan Torit Keuskupan Torit (bahasa Latin: Toriten(sis)) adalah sebuah keuskupan yang terletak di Torit, provinsi gerejawi Juba, Sudan Selatan. Pemimpin Uskup Torit (Ritus Latin) Uskup Paride Taban (2 Juli 1983 – 7 Februari 2004) Uskup Akio Johnson Mutek (9 Juni 2007 - 15 Maret 2013) Uskup Stephen Ameyu Martin Mulla (3 Januari 2019 - 12 Desember 2019)[1][2] Sumber Diocese of Torit on GCatholic.org Referensi ^ Group of South Sudan...

 

 

Emergency vehicle equipment

Equipment used by emergency vehicles This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed.Find sources: Emergency vehicle equipment – news · newspapers · books · scholar · JSTOR (September 2009) (Learn how and when to remove this message) An ambulance with two red revolving lights (beacons) mounted above two flashing red light...

Eldrid Lunden

Pour les articles homonymes, voir Lunden (homonymie). Cet article est une ébauche concernant une poétesse norvégienne. Vous pouvez partager vos connaissances en l’améliorant (comment ?) selon les recommandations des projets correspondants. Eldrid LundenBiographieNaissance 5 octobre 1940 (83 ans)NaustdalNationalité norvégienneFormation Université d'OsloActivités Poétesse, professeure d’université, écrivaineFratrie Kåre LundenConjoint Reidar Ekner (d) (depuis 1994)Aut...

 

 

Prince

Son of a ruler or a title of nobility Princes redirects here. Not to be confused with Princess. For other uses, see Prince (musician), Prince (disambiguation), Princes (disambiguation), and Princess (disambiguation). Part of a series onImperial, royal, noble,gentry and chivalric ranks in Europe Emperor, Empress dowager Tsar, Tsarina High king, High queen King consort dowager Queen regnant consort dowager mother Grand duke, Grand duchess Archduke, Archduchess Prince consort Princess consort Du...

 

 

Voivod (band)

Canadian heavy metal band VoivodVoivod at Hellfest 2013Background informationOriginJonquière (Saguenay), Quebec, CanadaGenres Progressive metal thrash metal avant-garde metal speed metal (early) DiscographyVoivod discographyYears active1982–presentLabels Metal Blade Noise MCA Mausoleum Hypnotic Chophouse The End Relapse Century Media MembersMichel Away LangevinDenis Snake BélangerDaniel Chewy Mongrain Dominic Rocky LarochePast membersDenis Piggy D'AmourJean-Yves Blacky ThériaultPierre St...

別府大学短期大学部

別府大学短期大学部 画像をアップロード大学設置/創立 1954年学校種別 私立設置者 学校法人別府大学本部所在地 大分県別府市北石垣82キャンパス 別府キャンパス大分キャンパス学部 食物栄養科初等教育科研究科 初等教育専攻福祉専攻ウェブサイト https://www.beppu-u.ac.jp/junior/テンプレートを表示 別府大学短期大学部（べっぷだいがくたんきだいがくぶ、英語: Beppu Univer...

 

 

Something to Die For

2011 studio album by The SoundsSomething to Die ForStudio album by The SoundsReleased29 March 2011GenreNew wave,[1] post-punk revival,[1] indie rock,[2] synth-pop[1]Length41:17LabelSideOneDummyProducerThe SoundsThe Sounds chronology Crossing The Rubicon(2009) Something to Die For(2011) Weekend(2013) Singles from Something To Die For Better Off DeadReleased: 1 February 2011 Something To Die ForReleased: 22 February 2011 Something to Die For is the fourth...

 

 

Coupe Davis 1930

Cet article est une ébauche concernant le tennis. Vous pouvez partager vos connaissances en l’améliorant (comment ?) selon les recommandations des projets correspondants. La Coupe Davis 1930 est remportée par la France qui, grâce à sa victoire finale face aux États-Unis, parvient à remporter un quatrième saladier d'argent consécutif. Finale Sur les autres projets Wikimedia : Coupe Davis 1930, sur Wikimedia Commons Équipe de France : Jean Borotra, Christian Boussus,...

Bjarne Stroustrup

Bjarne Stroustrup Bjarne Stroustrup (pronuncia: /bʝɑ'nø stɻɤu'stɻɵp/; Århus, 30 dicembre 1950) è un programmatore e informatico danese, noto per aver inventato il linguaggio C++. Già capo del dipartimento di ricerca sulla programmazione su larga scala dei Bell Labs di AT&T e direttore della divisione tecnologica di Morgan Stanley, dal 2022 è professore di informatica all'Università Columbia.[1] Indice 1 Biografia 1.1 Studi 1.2 Carriera 2 C++ 3 Note 4 Altri progetti 5 C...

 

 

Zhenru Temple (Shanghai)

Buddhist temple in Shanghai, China Zhenru Temple真如寺Zhenru TempleReligionAffiliationBuddhismDeityChan BuddhismLeadershipMiaoling (妙灵)LocationLocationPutuo District, ShanghaiCountryChinaShown within ShanghaiShow map of ShanghaiZhenru Temple (Shanghai) (China)Show map of ChinaGeographic coordinates31°15′20″N 121°24′29″E / 31.255561°N 121.407942°E / 31.255561; 121.407942ArchitectureStyleChinese architectureDate establishedSong dynasty (960–1276)...