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Lai Bhaari
Lai Bhaari
Soundtrack album by Ajay–Atul
Released	May 28, 2014
Recorded	2014
Genre	Soundtrack
Length	25:39
Label	Video Palace
Producer	Ajay–Atul
Ajay–Atul chronology

Lai Bhaari
Lai Bhaari
	Theatrical release poster
	लय भारी
Directed by	Nishikant Kamat
Screenplay by	Ritesh Shah
Story by	Sajid Nadiadwala
Produced by	Genelia D'Souza; Jeetendra Thackeray ; Ameya Khopkar
Starring	Riteish Deshmukh; Sharad Kelkar; Uday Tikekar; Tanvi Azmi; Radhika Apte; Aaditi Pohankar; Digambar Bangde
Cinematography	Sanjay K. Memane
Edited by	Aarif Sheikh
Music by	Ajay–Atul
Production; companies	Mumbai Film Company; Cinemantra Production
Distributed by	Zee Talkies; Essel Vision
Release date	11 July 2014;
Country	India
Language	Marathi
Budget	₹7 crore
Box office	₹41 crore (US$6.72 million)

Lai Bhaari (meaning: Overwhelming or Awesome) is a 2014 Indian Marathi-language action drama film directed by Nishikant Kamat.^{[citation needed]} The film marks the debut of Riteish Deshmukh in Marathi cinema, while Salman Khan and Genelia D'Souza also make cameo appearances.^[3]^[4] It was the first Marathi that was made on such a big scale, film became the highest grossing Marathi film during that time. It was declared a blockbuster at the box office.^[5]

On 25 January 2015 Lai Bhaari broke all previous records and got the highest television viewership for any film in Maharashtra (Marathi – Hindi) with 5727 TVTs.^[6]

It is remade in Odia as Jaga Hatare Pagha starring Anubhav Mohanty.^[7] It ran for more than 100 days in Maharashtra. At Maharashtracha Favourite Kon? Film Won MFK Award for Favourite Film, MFK Award for Favourite Actor, MFK Award for Favourite Villain, MFK Award for Favourite Supporting Actress, MFK Award for Favourite Singer Male.

Plot

Pratap Singh Nimbalkar (Uday Tikekar) and his wife Sumitra Devi (Tanvi Azmi) are known for their social work like helping poor farmers by giving them land and shelter. Even though they are blessed by everyone, Sumitra Devi is insulted for not having a child even though she has been married for 9 years. Her maid suggests her to pray to Lord Vithoba (generally known as Vitthal by most common people of Maharashtra) in Pandharpur, a holy place in Maharashtra. Out of eagerness, Sumitra Devi promises to give her first son to Lord Vitthal.

As fate would have it, she gets pregnant soon and confirms the good news to Pratap Singh. But when she tells him that she has promised Lord Vithhal to give him her first child, Pratap Singh, who is modern in thought, says all this is ridiculous and flies off to London. When the baby is born, and Sumitra Devi calls up Pratap Singh and tells him that she is now convinced of keeping the baby. He comes back as soon as possible and names the baby Abhay Singh, or Prince, as a nickname.

25 years later, Prince (Riteish Deshmukh) comes back home after studying abroad. On the other hand, there is Prince's paternal cousin Sangram (Sharad Kelkar) is a crooked guy, who is trying to take all farms from the farmers by torturing them. On hearing this, Pratap Singh warns him for doing so. A few days later, Pratap Singh is killed and it is implied that Sangram was behind his death.

Seeing Prince as the only obstacle left in his plan of owning all the farms in the village. He hires Nandini (Aaditi Pohankar) secretary of Pratap Singh to cheat Prince. In her love Prince signs the property papers and Sangram starts harassing the people. When Prince asks him that he was warned then Sangram shows the papers Prince claim them artificial and was going to the collector Sangram subsequently kills Prince by crashing truck to Prince's car and takes over all the property that belonged to Pratap Singh. Seeing no way left, Sumitra Devi goes to Pandharpur and angrily prays to Lord Vitthal to give back her son. Right outside the temple, Mauli (Riteish Deshmukh), a lookalike of Prince, beats up some goons who were eve teasing.

In a surprising twist, it is revealed that 25 years ago, Sumitra Devi had given birth to twins, one of which she gave to Lord Vitthal. And this son is none other than Mauli, a rowdy, as opposed to the gentleman Prince. How Mauli takes revenge from Sangram forms the crux of the story.

Cast

Riteish Deshmukh as Mauli and Abhay Singh Nimbalkar 'Prince'
Sharad Kelkar as Sangram, Mauli's first cousin
Radhika Apte as Kavita, Mauli's love interest
Tanvi Azmi as Sumitra Devi, Mauli and Prince's mother
Uday Tikekar as Pratap Singh Nimbalkar, Mauli and Prince's father
Sanjay Khapare as Sakha, Mauli and Prince's friend
Aaditi Pohankar as Nandini, Prince's love interest
Genelia D'Souza (Cameo appearance in song "Aala Holicha San")
Salman Khan as Bhau (Special Appearance)
Mrunal Jadhav as Renuka, Sakha's daughter.

Production

With a budget of ₹8 crore (US$960,000), Lai Bhaari is one of the most expensive Marathi films till date.^[8] It has been produced by Jeetendra Thackeray, Ameya Khopkar and Genelia Deshmukh under Cinemantra Production and Mumbai Film Company production banner and it is presented by Zee Talkies and Essel Vision.

This movie marks the third instalment of Ritesh Deshmukh in Marathi after his produced two successful Marathi films Balak-Palak and Yellow.

Soundtrack

The music was composed by Ajay–Atul and released by Video Palace. The Song "Mauli Mauli" become one of the most popular Marathi Song that time. This Song belong to God Vitthal Dev.

Track list
No.	Title	Lyrics	Singer(s)	Length
1.	"Mauli Mauli"	Guru Thakur	Ajay Gogavale	5:07
2.	"New Nava Tarana"	Ajay–Atul	Kunal Ganjawala	4:52
3.	"Jeev Bhulala"	Guru Thakur	Sonu Nigam, Shreya Ghoshal	4:44
4.	"Aala Holicha Sar Lai Bhari"	Guru Thakur	Swapnil Bandodkar, Yogita Godbole Pathak	5:23
5.	"Ye Na Saajna"	Guru Thakur	Shreya Ghoshal	5:33
Total length:				25:39

Reception

The film has received highly positive reviews. Rediff gave 4 out of 5 stars and declared movie awesome.^[9] Bollywoodlife and Koimoi have rated the movie 3 stars out of 5 .Times of India gave the movie a rating of 3.5/5.^[10] It has been acclaimed by various Bollywood celebrities.^{[citation needed]}

Box office

Lai Bhaari opened to packed houses all over and grossed around ₹3.1 crore (US$370,000) on the first day, ₹3.6 crore (US$430,000) on the first Saturday and ₹3.85 crore (US$460,000) on its first Sunday, taking the first weekend collections to ₹10.55 crore (US$1.3 million) in Maharashtra alone.^[11] Lai Bhaari collected a total of ₹17.10 crore (US$2.0 million) in first week. The second week recorded a gross collection of ₹1.05 crore (US$130,000) on Friday, ₹1.90 crore (US$230,000) on Saturday and ₹2.70 crore (US$320,000) on Sunday. The gross collected till 27 July 2014 amounted to ₹26.43 crore (US$3.2 million).^{[citation needed]} With this lai bhari broke Duniyadari's record of having the second highest box office collection in Marathi cinema. Till 31 July the total collection of the film was 31.52 cr.^{[citation needed]} After the fourth week, the total earnings reached ₹35 crore (US$4.2 million)^{[citation needed]} and overtook Timepass as the highest grossing Marathi film ever, at that time.^[5]

References

^ "Made in Marathi". The Financial Express. 22 April 2018. Archived from the original on 10 December 2023. Retrieved 10 December 2023.
^ "Marathi cinema and its struggle for success". India Today. 12 April 2015. Retrieved 3 August 2024.
^ "Meet 'Bhau' Salman Khan of Riteish Deshmukh's Lai Bhaari". India Today. 7 July 2014. Archived from the original on 13 April 2016. Retrieved 31 July 2014.
^ "Genelia's Marathi tadka in Lai Bhaari". The Times of India. TNN. 30 July 2014. Archived from the original on 12 August 2018. Retrieved 30 July 2014.
^ ^a ^b Sankar, Gayatri (5 August 2014). "'Lai Bhaari': Riteish Deshmukh delivers highest grossing Marathi film! | Zee News". Zee News. Archived from the original on 8 August 2014. Retrieved 6 August 2014.
^ "Lai Bhaari breaks TVT record". The Times of India. TNN. 7 February 2015. Archived from the original on 15 February 2015. Retrieved 7 September 2015.
^ "Anubhav Versus Babusaan: The showdown". Odisha SunTimes. 21 October 2015. Archived from the original on 21 October 2015. Retrieved 22 October 2015.{{cite news}}: CS1 maint: unfit URL (link)
^ Pooja Kulkarni (3 December 2013). "Riteish's Lai Bhari to have an eight crore budget". The Times of India. TNN. Archived from the original on 16 June 2023. Retrieved 30 May 2015.
^ "Review: Lai Bhaari is awesome". Rediff.com. 11 July 2014. Archived from the original on 23 July 2014. Retrieved 26 July 2014.
^ "Lai Bhaari Movie Review, Trailer, & Show timings at Times of India". Times of India. 11 July 2014. Archived from the original on 14 July 2014. Retrieved 26 July 2014.
^ "Riteish Deshmukh storms box office again, Lai Bhaari earns Rs. 10.55 crore". Hindustan Times. 14 July 2014. Archived from the original on 25 April 2016. Retrieved 2 April 2016.