Yé-yé (French: [jeje] (listen)) or yeyé[1] (Spanish: [ɟʝeˈʝe]) was a style of pop music that started in Western-Southern Europe in the early 1960s.
The French term yé-yé comes from the English "yeah! yeah!", which became popular by British beat music bands such as the Beatles.[2]
The style became popular worldwide because of the success of figures such as French singer-songwriters Sylvie Vartan, Serge Gainsbourg and Françoise Hardy.[3]
Yé-yé was a form of counterculture that had its inspiration from British and American rock and roll.[4]
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