Premier Sports
 | |
| Country | Ireland |
|---|---|
| Broadcast area | United Kingdom, Ireland |
| Programming | |
| Language(s) | English |
| Picture format | 1080i HDTV |
| Ownership | |
| Owner | SSBL Limited |
| History | |
| Launched | 25 September 2009 |
| Former names | MSK/MSK Extra (2009–2010) Premier Sports (2010–present) (Ireland) Premier Sports (2010–2023, 2024–present) (UK) Viaplay Sports (2022–2024) (UK) |
| Links | |
| Website | premiersportsireland www |
| Availability | |
| Streaming media | |
| Premier Player | Watch live |
Premier Sports is a group pay sports television channels avalible in the United Kingdom and Ireland and are owned by SSBL Limited. They have the exclusive live rights to broadcast rights to show La Liga, Scottish League Cup, Elite Ice Hockey League, NHL, NASCAR and exclusive live rights to show 53 Premier League games in the Republic of Ireland. They also hold shared rights to show Scottish Cup matches with BBC Scotland and Scottish Premiership matches with Sky Sports.
History
In 2009, Premier Sports was formed by Irish businessman Michael O'Rourke,[1] a joint CEO and part owner of Setanta Sports and former director of Premium Sports.[2] In July 2022, it was announced that Premier Sports was acquired by Viaplay Group in the UK and rebranded the channels under its own brand.[3] Viaplay rebranded Premier Sports under the Viaplay Sports name on 1 November 2022. In November 2023, Premier Sports announced that they had bought Viaplay in the UK and would rebrand the channels back to Premier Sports, the dael was completed in April 2024.[4]
References
- ↑ "Celtic fans' fury at Dutch game blackout". Evening Times. Herald & Times Group. 11 June 2011. Archived from the original on 10 June 2011.
- ↑ "Welcome to Premium Sports". Premium Sports. Retrieved 16 January 2012.[permanent dead link]
- ↑ "Viaplay acquires Premier Sports in UK£30m deal to expand UK offering". SportsPro. 21 July 2022.
- ↑ "Premier Sports completes Viaplay UK sport acquisition". broadcastnow.co.uk. 2 April 2024.
Other websites
- Official website (Ireland)
- Official website (UK)
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