In 1952, Franquin introduced Peyo to Le Journal de Spirou. It was a children's comics magazine published by Dupuis which was first in Belgium in 1938.[2] Peyo wrote and drew a lot of characters and storylines. His favourite was Johan et Pirlouit (translated into English as Johan and Peewit). Set in the Middle Ages in Europe, Johan et Pirlouit stars a brave young page to the king, and his faithful, if boastful and cheating, midget sidekick. Johan defends the meek on his trusty horse, while Peewit gallops behind on his goat, named Biquette.
Smurfs
The first smurf appeared in Johan and Peewit on 23 October 1958 in the album La Flûte à Six Schtroumpfs (The Six Smurfed Flute). As the smurfs became more popular, Peyo started a studio in the early 1960s. Many talented comic artists started to work. The most notable artists to come from this studio are Walthéry, Wasterlain, Gos, Derib, Degieter, and Desorgher.
In 1959, the Smurfs got their own series. Many authors of the Marcinelle school worked together on the writing or as an artist. These include Willy Maltaite (aka 'Will'), Yvan Delporte, and Roger Leloup. Peyo became more of a businessman and supervisor. He let his son, Thierry Culliford, lead the studio. His daughter Véronique was responsible for the merchandising.[2]
The merchandising of the Smurfs began in 1959. The PVC figurines were the most important piece until the late 1970s. Then, with the success of the Smurf records by Father Abraham, the Smurfs got more international success. Some of the toys reached the United States. Hanna-Barbera made a Saturday morning animated series in 1981. Peyo was story supervisor.
The Smurfs (Les Schtroumpfs), 1959–1992, 17 albums by Dupuis: additional artwork by Alain Maury and Luc Parthoens, additional stories by Yvan Delporte, Gos, Thierry Culliford
Steven Strong (Benoît Brisefer), 1960–1978, 7 albums by Dupuis, additional artwork by Will, Walthéry, Marc Wasterlain and Albert Blesteau, additional stories by Yvan Delporte, Gos, and Blesteau
The 50th anniversary of The Smurfs and the 80th anniversary of the birth of its creator, was celebrated by issuing a high-value collectors' coin: the Belgian 5 euro, minted in 2008.