OBA Market

OBA Market
OBA Market
IndustryRetail
Founded11 March 2016
FounderGeorge Aitken
Key people
Sergey Inonu, Natavan Ibrahimova

"OBA Market" LLC is Azerbaijan based network of neighboring stores. The company currently has more than 1200 stores around the country.[1][2]

History

"OBA Market" LLC, which included in the "Vodafone" Group of Companies, entered the retail market in Azerbaijan in 2016 with a new stores[3] concept. The main goal of the chain is to provide customers with daily necessities.

Since 2020, the "OBA Market" LLC has multiplied the number of assortments and sells[4] its own brands (PL-Private Label), as well as local and foreign brands. With the changes implemented from 2020, it moved out of the discount model and entered the convenience store model.

The company rebranded and introduced a new logo in 2020.[5] The new "OBA" logo consists of three components: the "OBA" logo, the green uniform, and the yellow stock. The main color of "OBA" Market LLC is green. Other colors of the logo make the targets clearer and more understandable. Green represents development, health, nature, freshness and generosity typical of "OBA Market”, yellow represents friendship, happiness and optimism, and white represents the purity and purity used to write the word "OBA".[6]

References

  1. "Şirkətlər qrupu hər iki gündən bir market açıb - SAYI 900-ə ÇATIB". marja.az (in Azerbaijani). Archived from the original on 2021-04-21. Retrieved 2021-04-29.
  2. "1000-ci "OBA "istifadəyə verildi". Archived from the original on 2021-12-21. Retrieved 2021-12-21.
  3. ""OBA" marketlər şəbəkəsi 5 yaşını qeyd edir". Report İnformasiya Agentliyi (in Azerbaijani). Retrieved 2021-04-29.
  4. "® "OBA" marketlər şəbəkəsi yeni loqosunu təqdim etdi".
  5. ""OBA" marketlər şəbəkəsi yeni loqosunu təqdim etdi". Qafqazinfo (in Azerbaijani). 2021-01-15. Retrieved 2021-04-29.
  6. FED.az (2021-01-15). ""OBA" marketlər şəbəkəsi yeni loqosunu - TƏQDİM EDİR - VİDEO". FED.az (in Azerbaijani). Retrieved 2021-04-29.