His stage name is a gramogram of his surname, Emenike.
In an interview with Build LDN, he told how he was introduced into the music industry. He did not know what a music producer was. He states that he wrote poems in his childhood. He also stated that he also started to produce music around the same time. At the age of 14, he set up a MySpace account to post his works. He was a fan of CocknBullKid. CocknBullKid then later on helped him become a publisher.[4]
In the early 2010s, he helped produce music for others. He was also featured on a few albums by other artists.
Because of the success of Never Forget You, he went to work with other musical artists. This began with working on Beyoncé's 2016 song "Hold Up". After that, he worked with Jax Jones, Shift K3Y, and many others.
In 2016-2017, he released his first solo singles.
In 2019, he worked with LGBT musical artists. It was to make a safe place to work in.[6]