Instagram egg

The Instagram egg is a picture of an egg posted by the account @world_record_egg on the social media platform Instagram. It became a global phenomenon and an internet meme within days of its creation. It held the world record for both the most-liked Instagram post[1][2] and most liked online post on any website in history until December 2022.[A]

The owner of the account was revealed to be Chris Godfrey, a British advertising creative, who later worked with his two friends Alissa Khan-Whelan and CJ Brown on a Hulu commercial featuring the egg, intended to raise mental health awareness.[4][5][6]

Notes

  1. ↑ A source from 14 January 2019,[3] says that with over 25 million likes, the only online post with more likes than the egg is the "Despacito" YouTube music video with 31 million likes; however, the egg as of March 2019 has over 50 million likes, making it the most-liked online post of all time

References

  1. ↑ Tasimone, Ashley (14 January 2019). "An Egg Dethrones Kylie Jenner & Travis Scott's Baby for Most Liked Instagram Photo Ever". Billboard. Retrieved 14 January 2019.
  2. ↑ Thorne, Dan (14 January 2019). "Egg photo breaks Kylie Jenner's record for most liked image on Instagram". Guinness World Records. Retrieved 22 January 2019.
  3. ↑ News Desk (14 January 2019). "'Egg' becomes most-liked Instagram post". Globalvillagespace.com. Retrieved 14 January 2019.
  4. ↑ Bromwich, Jonah Engel; Maheshwari, Sapna (3 February 2019). "Meet the Creator of the Egg That Broke Instagram". The New York Times. ISSN 0362-4331. Retrieved 4 February 2019.
  5. ↑ Murdoch, Morgan Sung and Cassie (3 February 2019). "The person behind the World Record Egg has been revealed". Mashable. Retrieved 4 February 2019.
  6. ↑ Specter, Francesca (4 February 2019). "Lifestyle: Instagram egg that beat Kylie Jenner's 'most liked' record revealed as mental health ad". Yahoo Style UK. Retrieved 4 February 2019.