The band Ming Tea was formed by Myers, Matthew Sweet and Susanna Hoffs during the 1990s. The band acted like a British band of the 1960s.[4][5] The band members all performed under pseudonyms (fake names) with 1960s personas. Myers adopted the pseudonym and character of Austin Powers. This group made a number of live club and television performances in character. Myers' wife at the time, Robin Ruzan, encouraged him to write a film based on Austin Powers.[5][6]
Obituaries of Simon Dee (1935–2009), the radio and television presenter, claimed that the character of Austin Powers was inspired by Dee's "Sixties grooviness".[7][8][9]Mike Myers has stated that the "Austin Powers" character was based on his own father.[10]
Other media
Video Games: Austin Powers, Austin Powers Pinball, Austin Powers: Welcome to my Underground Lair, Austin Powers: Oh Behave!, and Austin Powers: Operation Trivia.
HBO purchased the rights to make a cartoon series based on the Austin Powers films in 1999. Despite announcing plans for a thirteen episode season, HBO never made the shows.[11][12][13]
Austin Powers has been used for advertising several products, such as Pepsi Cola.[14]