Cash Box called it "quirky and typically fun."[3]Billboard said that Talking Heads "put a minimal post-new wave accompaniment to a bouncy singalong tune."[4]
The video is set in a 1960s ambienced cabaret bar, where a frantic series of unannounced performers lip sync to the song, imitating such singers as Madonna and Prince as disjointed images play across a wall of video screens behind them. Byrne wrote about this scene:
The song itself becomes a vehicle that can say anything they want it to. Some gestures and movements are obviously derived from well-known sources: television shows ... movies ... and, most recently, rock videos. Odd to think that some lip-synchers are imitating characters in videos, who are really musicians imitating other characters.[5]
Actor John Goodman, prior to his fame in the sitcom Roseanne, appeared in both the film and MTV versions of the video. Goodman was also featured on the B-side's "People Like Us", a song that also appeared in the film.
Track listing
7-inch single
No.
Title
Length
1.
"Wild Wild Life"
3:39
2.
"People Like Us" (movie version)
4:23
12-inch single
No.
Title
Length
1.
"Wild Wild Life" (extended mix)
5:30
2.
"Wild Wild Life"
3:39
3.
"People Like Us" (movie version)
4:23
Vocals on "People Like Us" (movie version) by John Goodman