In 2004, Lewisham council sold one of three adjacent public housing tower blocks on the economically deprived Pepys Estate to a private property developer. The tower was converted into luxury apartments and sold to people who, for the most part, did not grow up in the local area. The documentary was filmed over three years and chronicled the difficulties faced by some of the local residents in adapting to the changes sweeping the neighbourhood. Notable characters included heroin-addicted Leol and his alcoholic best friend Nicky,[2] and the landlord of the local pub who is struggling with the challenges of satisfying his conservative (and dwindling) 'old guard' and tempting the new arrivals – mostly young and relatively wealthy – into his traditional boozer.