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The Daily Advertiser
	; Front page of The Daily Advertiser ; on 2 October 2017
Type	Daily newspaper
Format	Tabloid
Owner(s)	Australian Community Media
Editor	Ross Tyson
Founded	10 December 1868
Headquarters	19 Peter Street Wagga Wagga, NSW, 2650
ISSN	1322-8110
OCLC number	220658139
Website	www.dailyadvertiser.com.au

The Daily Advertiser is the regional newspaper which services Wagga Wagga, New South Wales Australia and much of the surrounding region. It is published Monday to Friday but also appears as a sister publication called The Weekend Advertiser on Saturdays. The paper reaches about 31,000 people during its Monday to Friday printing, equating to 85% of all people aged over 14 who live in the paper's main coverage area.^[1]

History of the paper

Former *The Daily Advertiser* headquarters

The paper started its life as The Wagga Wagga Advertiser and was founded by two wealthy local pastoralists, Auber George Jones and Thomas Darlow.^[2] It was first printed on 10 December 1868, only 80 years after the commencement of European settlement in Australia. The paper is older than a large number of city newspapers and is one of the oldest regional newspapers in the country.

The first edition was edited by Frank Hutchison, who was an Oxford graduate, and the paper was initially managed by E G Wilton, who had been trained in London.^[3]^[4] When it commenced publication, Wagga Wagga was also serviced by the Wagga Wagga Express and Murrumbidgee District Advertiser.^[4]

The Wagga Wagga Advertiser originally sold for sixpence and was printed bi-weekly in the form of a four-page broadsheet, but became a tri-weekly publication in 1880. On 3 January 1911 the newspaper was renamed The Daily Advertiser and became a "daily" on 31 December 1918.^[2]^[3]

Other than normal daily publication the paper has on occasion printed a special edition such as the issue of 7.30pm on 11 November 1918. On that day the paper's office, learning of the end of World War I, rushed its special The Daily Advertiser Extraordinary on to the streets and it was through that medium that the citizens of Wagga Wagga first heard of the end of the War.^[5]

In 1962 the newspaper reduced in size from a broadsheet to a tabloid format.^[3]

From 1991 to 2002, the editor of the Daily Advertiser was Michael McCormack, a future federal member of parliament, and Deputy Prime Minister of Australia.^[6] During McCormack time as editor, he wrote controversial articles such as supporting the Death penalty and mocking women’s sport.^[7]

The paper has for some years printed the following quote by John Milton on its front page, to profess its ethos:

This is true liberty, when free-born men,

Having to advise the public, may speak free

Publication as a part of the Riverina Media Group

The current version of the paper is owned and published by Riverina Media Group, which also owns and prints The Riverina Leader; The Rural; The Area News; The Australian Senior; The Southern Cross; The Colypoint Observer; and The Irrigator.^[8]

Rural Press bought Riverina, five weeks before Rural Press merged into Fairfax Media; The Daily Advertiser is currently published by Australian Community Media.^{[citation needed]}

Digitisation

The paper has been digitised as part of the Australian Newspapers Digitisation Program project of the National Library of Australia.^[9]^[10]

References and notes

^ "RMG Publications". Riverina Media Group. Retrieved 3 May 2007.
^ ^a ^b Grimson, Ken (31 December 2010). "Daily Advertiser celebrates historic day". The Daily Advertiser. Retrieved 31 December 2010.
^ ^a ^b ^c Doubleday, Wayne. "The Wagga Daily Advertiser Pty Ltd. (1868 - )". Regional Records On-Line Guide. Charles Sturt University. Archived from the original on 9 September 2007. Retrieved 3 May 2007.
^ ^a ^b Morris, S. (1999). Wagga Wagga, a history. Bobby Graham Publishers. p. 62. ISBN 1-875247-12-2.
^ Morris, S. (1999). Wagga Wagga, a history. Bobby Graham Publishers. p. 133. ISBN 1-875247-12-2.
^ Broede Carmody (19 July 2016). "Four things you need to know about Michael McCormack, Australia's new small business minister". Smart Company. Retrieved 22 February 2018.
^ Zhou, Naaman (28 February 2018). "Michael McCormack distances himself from editorial backing death penalty". The Guardian. Retrieved 28 February 2018.
^ "Welcome to the Riverina Media Group". Riverina Media Group. Retrieved 3 May 2007.
^ "Newspaper and magazine titles". Trove. National Library of Australia. Retrieved 5 June 2013.
^ "Newspaper Digitisation Program". National Library of Australia. Retrieved 5 June 2013.