Rowe Mineralölwerk

Rowe Mineralölwerk
Company typeGmbH
IndustryOil
FounderMichael Zehe
Headquarters
Worms
,
Germany
Key people
Michael Zehe, Alexandra Kohlmann (managing director)
Products
Number of employees
300
Websitewww.rowe-oil.com

Rowe Mineralölwerk GmbH is a lubricant manufacturer headquartered in Worms, Germany. Founded by Michael Zehe in Flörsheim-Dalsheim in 1995, the company relocated its headquarters to Bubenheim in the Palatinate in 2000. To increase production capacity, the new headquarters in Worms were opened on 9 December 2013.[1]

Products

Rowe's product range includes motor oils, gear and hydraulic oils, industrial and metalworking lubricants, bio-lubricants, fuel additives, but also radiator and windshield antifreeze and various car care products. The company's other products include lubricants for two-wheelers, commercial vehicles, boats and combined heat and power plants.[2] With its own grease plant, Rowe has been producing multi-purpose and high-performance greases for the extended lubricants market since 2015.[3] Since 2017, all Rowe products have been fully CO2 compensated.[4]

Markets

Rowe lubricants are represented in over 80 countries worldwide. Southern and Eastern Europe, the Middle East, Asia and North and South America are among the main export markets.[5]

Production

Lubricants are produced in 38 mixing tanks and 12 filling plants on an area of more than 110,000 m2 in Worms. The second plant, based in Bubenheim, has a further ten filling plants specializing in radiator antifreeze, brake fluids and industrial lubricants.[6]

Sponsorships

Rowe is involved in sponsoring the following below:

Rowe Racing

BMW M4 GT3 in its Rowe Racing livery
Main article: Rowe Racing

In cooperation with Motorsport Competence Group AG (MCG AG), the Rowe Racing team has existed since 2011 and is mainly active in endurance races.[16] Rowe primarily uses the cooperation to further develop and test its own products under racing conditions, but also to strengthen and publicize the Rowe brand.[17]

Certifications and licenses

Rowe's certifications are ISO 9001 (2015), IATF 16949 (2016), ISO 14001 (2015), ISO 50001 (2011)[18]

References

  1. ^ "Mit festen Wurzeln in die Zukunft". Wirtschaftsforum.de. 31 July 2017. Retrieved 21 September 2017.
  2. ^ "Produkte | ROWE MINERALÖLWERK GMBH | BVB Champion Partner" (in German). Retrieved 23 April 2018.
  3. ^ "Über ROWE | ROWE MINERALÖLWERK GMBH | BVB Champion Partner". Retrieved 15 April 2019.
  4. ^ "Nachhaltigkeit bei ROWE" (in German). Retrieved 18 January 2023.
  5. ^ "Großes Lob für den Chef". VRM GmbH & Co. KG. Retrieved 21 September 2017.
  6. ^ "Europas modernstes Schmierstoffwerk" (in German). Retrieved 18 January 2023.
  7. ^ "Sponsoren | Sinfonisches Akkordeon Orchester Hessen" (in German). Retrieved 21 September 2017.
  8. ^ "ROWE Motor Oil: Echter Sportsgeist! - squashnet.de". squashnet.de. Retrieved 21 September 2017.
  9. ^ "ROWE Squash – Internationale und Nationale Squash Athleten von ROWE". Retrieved 21 September 2017.
  10. ^ "Powerboat | ROWE MINERALÖLWERK GMBH" (in German). Retrieved 21 September 2017.
  11. ^ "VLN: ROWE erweitert Sponsoring in der VLN". Retrieved 21 September 2017.
  12. ^ Chris (2023-05-19). "ROWE Oils Confirmed as Official Lubricant Partner for Britcar". Britcar Endurance. Retrieved 2023-06-06.
  13. ^ "Borussia Dortmund und ROWE verlängern Partnerschaft" (in German). Borussia Dortmund GmbH & Co KGaA. Retrieved 16 September 2021.
  14. ^ "Club Atlético de Madrid - ROWE becomes Atlético de Madrid sponsor". Retrieved 16 September 2021.
  15. ^ "Startseite" (in German). Retrieved 16 September 2021.
  16. ^ Bianca Leppert. "VLN Team-Portrait Rowe Racing: Neuer Stern am Motorsport-Himmel". auto motor und sport. Retrieved 21 September 2017.
  17. ^ "Mit festen Wurzeln in die Zukunft". Wirtschaftsforum.de. 31 July 2017. Retrieved 2017-09-21.
  18. ^ "Zertifizierung | ROWE MINERALÖLWERK GMBH | BVB Champion Partner" (in German). Retrieved 4 December 2018.

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