Rence (born Jackson Lawrence Hirsh, February 1, 1998[1]) is an American singer, songwriter and producer based in Los Angeles.[2] Known for his dynamic take on pop music, Rence spent many years cultivating an independent music career before signing to Epic Records in 2019.[3] His breakout single “Baby Blue” garnered 4 million streams in 2018 and has[4] and has since amassed more than 38 million streams as of August 2024.
Career
As an independent artist, Rence garnered nearly 7 million streams[5] and scored acclaim from Zane Lowe on Apple Music 1 with his single, "Ways to Go."[6] Rence studied at New York University's Tisch School of Arts, graduating in 2019 with a Performance Studies major and Business of Entertainment, Media, and Technology minor.[7]
In 2019, he collaborated with Noah Cyrus on “Expensive,” the song that marked his official debut with Epic.[8] Within months, the single reached over 3 million streams and catapulted the artist into new territory with notice by Nylon, Billboard, and Paper.[9][10][11] Notably, Rence was featured by Complex magazine's music discovery site, Pigeons and Planes, in their Best New Artists series.[12][13] Rence performed at Lollapalooza in August 2021 and released his single, “Awooo.”[14] In October 2021, Rence released the single "Track Shoes," which has just under 2.9 million streams as of August 2024.[15] In 2023, he released his latest single, "Trebuchet", and in 2024, he released SINK OR SWIM, a collection of two songs: "Best Intentions" and "GO!".
Various music writers have described Rence as a genre disruptor[16] because of the breakout star’s ability to transcend genre in his songs. Beyond his solo music, Rence has also collaborated with, produced, and written for a wide range of musicians in genres from pop and K-pop to country, including Johnny Orlando, Benjamin Kheng, BLACKSWAN, JAEHYUN of NCT, Lay (formerly in Exo-M), Lillian Hepler, Alex Porat, and Rye LaChance.