The bar was established in 2017. One of the co-owners is Frank DiLuzio.[1] In 2017, the bar faced allegations of discrimination by people of color.[2][3] In 2024, the bar was taken over by a group that included Juan Boria.[4]
In their list of "The 16 Best LGBTQ Bars in New York City" for Thrillist, Melissa Kravitz and Kyler Alvord wrote, "In 2017, REBAR opened where the famed G Lounge once stood, aiming to revive the Chelsea scene. It's still relatively new, but a few things are certain: the layout’s sharp, the staff's sizzling, and the vibe's sexiest when the space fills up during weekend dance parties."[5]
