"Real Deal" is a song by English singer and songwriter Jessie J. It was written by Shuggie Otis, Jessie J and Darhyl Camper, with production handled by DJ Camper and Kuk Harrell. The song was released on 11 August 2017 through Republic Records. The single is a part of a campaign with M&M's, and is the lead single from her fourth studio album R.O.S.E.[1][2]
Background
Jessie partnered with M&M's and Incredibox to unveil the song. Fans are able to unlock a hidden snippet of the song after playing a game on "Bite Size Beats", an interactive beat box platform.[1][2] She also teased stills from an unspecified music video shoot.[3][4] She told Forbes that this single is not taken from an upcoming album,[5][6][7] she also tweeted: "First single? Nah... This is me just getting warmed up."[8][9] The song later appeared on her fourth studio album, R.O.S.E.
Composition
"Real Deal" represents a musical departure for the singer, veering away from the "power-pop vibes" of her previous music,[10] and instead is based on old school hip hop and R&B.[11] Jessie J described the single as having a "summer vibe."[12] Mike Wass of Idolator wrote that the song contains a "distinct hip hop edge."[10] The single's production contains hard-hitting drums.[4]
Critical reception
Rap-Up called the song "a thumping production with hard-hitting drums", and felt that "the soulful siren blesses the head-knocking track with infectious melodies and optimistic lyrics about a promising romance".[8] Mike Wass of Idolator described the song as "a rhythmic bop with a distinct hip-hop edge" and "a radical change of pace for the Brit", and wrote that it lacks "power-pop vibes" from previous singles "Bang Bang" and "Burnin' Up".[10] Similarly, Katrina Rees of CelebMix opined that the track "takes us in a slightly new musical direction" and "veers away from her classic powerful pop sound".[9]