RTÉ Kids (formerly TRTÉ) is an Irish children's television block broadcast by RTÉ2, produced by the RTÉ Young People's Programming division. First replacing The Den in 2010, the block broadcasts programmes targeting viewers 7–12 years of age; it was accompanied by RTÉjr, which targeted younger audiences.[1]
In late 2016, significant cutbacks drove RTÉ Young People's Programming to downsize its operations, including ending in-house production of children's programmes (relying exclusively on commissions from outside producers), and programmes targeting teenagers.[2]
The block's was rebranded in December 2024, the TRTÉ brand name was slowly removed from RTÉ2 over the previous five years, with the service largely known as RTÉ2, with only TRTÉ idents in use at the beginning of programmes. RTÉ2 programme promos for Children were used for TRTÉ programming, during this period.[3]
In 2017, RTÉ moved 13-15 year-olds content online. Two tube (the teenage block) was dropped and TRTÉ targeted 7-12 year-olds.[4]
^McGreevy, Ronan (13 September 2010). "RTÉ overhauls children's TV schedule". The Irish Times. Retrieved 17 April 2023. The station today unveiled plans for two new programmes strands [..] TRTÉ for children aged seven to 12 on RTÉ2
