Founded in 1999 as NewspaperDirect, the company started as a service for printing physical copies of newspapers, aimed at travelers who wished to read their home newspaper while staying in a hotel abroad,[8] and launched a digital product in 2003.[7]
In 2017, the company opened an office in Dublin, Ireland.[1]
In August 2019, the company acquired News360, makers of the News360 personalized news app and NativeAI, an audience intelligence product for news publishers.[10]
In 2022, PressReader announced the CEO succession. Ruairí Doyle was appointed chief executive officer; Alexander Kroogman transitioned to executive director.[11]
Products
PressReader
PressReader's eponymous product is an all-you-can-read newspaper and magazine subscription service, which costs $29.99 per month[3] and grants access to all of the titles in the company's library via PressReader apps and website. The company partners with various hotels, airlines, cafes and other businesses which sponsor access to the service for their customers.[12][13]
As of May 2019, PressReader has 12 million monthly active users.[14]
Branded editions
PressReader operates the digital editions of various newspapers and magazines on their websites and apps through a white-labeled platform called Branded Editions.[7]
Partnerships
In October 2023, The New York Times Company (NYT) and PressReader announced a new partnership to further expand NYT's global presence through PressReader's network of channel partners spanning over 150 countries. PressReader has become the exclusive distributor of The New York Times Company's digital news products and digital replica editions to hotels, airlines, cruise and ferry lines, and non-U.S. public libraries.[15]
In August 2023, PressReader announced an expanded partnership with Gannett – the largest newspaper publisher in the U.S. and owner of USA Today.[16]
In January 2023, PressReader became The Economist's exclusive digital distributor globally in public libraries, hotels, aviation, marine, and healthcare as part of an expansion of the two parties' strategic partnership. [17]
Cyber attack
On 3 March 2022 PressReader's web platform was blocked by a cyber attack and access to 7,000 publications, worldwide, was halted. The attack came just a few days after PressReader removed dozens of Russian newspapers from its catalogue. The company began to restore its services on 6 March.[18][19]