Powtoon

Powtoon Ltd.
Company typePrivate
IndustryInternet marketing
FoundedJanuary 4, 2012; 12 years ago (2012-01-04)
Headquarters
London
,
United Kingdom
Key people
Ilya Spitalnik (Founder), Daniel Zaturansky (Co-Founder), Sven Hoffman (Co-Founder), Oren Mashkovski (Co-Founder)
ProductsPowtoon Visual Communication Platform. A Web-based video maker and animation software

Powtoon Ltd. is a British company which sells cloud-based animation software (SaaS) for creating animated presentations and animated explainer videos.[1] The name "Powtoon" is a portmanteau of the words "PowerPoint" (trademarked by Microsoft) and "cartoon".[citation needed] VR

History

Powtoon was founded in January 2012.[citation needed] The company released a beta version in August 2012.[2] In December 2012, Powtoon secured $600,000 investment from Los Angeles–based venture capital firm Startup Minds.[3]

Product

Powtoon is a web-based animation software that allows users to create animated presentations by manipulating pre-created objects, imported images, provided music and user-created voice-overs.[4] Powtoon uses an Apache Flex engine to generate an XML file that can be played in the Powtoon online viewer, exported to YouTube or downloaded as an MP4 file.[2]

Powtoon provides several styles of animated video creation including whiteboard doodles and animated content. A user can apply pre-built backgrounds, scenes, objects, and characters to their work, or a user can choose to customize their content by creating their own diverse characters (diverse here refers to the age, race, ethnicity, and body size of the desired character) and uploading their own images, videos, or audio files.

Powtoon is a software that requires a subscription for use.

See also

References

  1. ^ Perez, Sarah. TechCrunch, June 26, 2012, "Now Everyone Can Make Marketing Videos: PowToon Launches DIY jump Presentation Tool"
  2. ^ a b Powtoon Website
  3. ^ Perez, Sarah, TechCrunch, December 14, 2012, "DIY Animation Platform PowToon Grabs $600K For Its Video Creation Software"
  4. ^ Mersand, Shannon (May 2014). "Product Review: PowToon". Tech and Learning. Archived from the original on May 18, 2014. Retrieved May 12, 2014.


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