On April 5, 2007, the agreement between Poste Italiane and Vodafone was made official which envisages the birth of PosteMobile.[4] It was precisely on November 15 of the same year that the company began to enter the mobile telephony sector, starting the sale of SIM cards initially available only to postal employees.[5] On November 26, PosteMobile launches its first public offer:[6] after about 10 days from the launch, customers increased to reach 40,000 people.[7] And at the end of 2007 the share of approximately 140,000.[8]
On 11 April 2008 PosteMobile launched its mobile bankingservices called "Simplify" thanks to the technical support of Gemalto,[9] later renamed "SIMply BancoPosta" and in 2009, precisely on 7 July, PosteMobile announced that it had reached one million customers.[10]
On 1 April 2011, Poste Italiane conferred on PosteMobile the "Rete TLC Fissa" business branch which manages the entire geographical network of post offices and operational and administrative offices of Poste Italiane.