The album's artwork features Big Bad 4-0 sitting front of a small ancient cave, with three bullets; the first has writing that says "A Broken Clock Is Right Twice A Day", the second says "Freedom", and the third reads "Do What Thou Wilt".
Background
After releasing his previous collaboration album with his group, Zoo Life, in December 2009, Big Bad 4-0 began plotting to release his next album, entitled New World Agenda. It was originally slated for a late summer 2010 release, but was pushed back as more singles were released.[1] This being his first studio album since 2003's The Jakal, meant that he would need to develop a "buzz," for the album, but after numerous notable encounters with rappers, Rick Ross, Plies, Lil Wayne, Birdman and Tyga,[2] as well as an ongoing battle with over a supposed gang injunction against the Colton Police Department,[3] he has had the confidence to release two singles for the album to date. Major labels began to take note of this, and eventually, 40 Glocc managed to land a deal with Fontana Distribution, in distributing his Zoo Life Entertainment brand, as well as releasing the album on the label.[4]
Singles
"Damn" was the first and lead single off the album, featuring R&B singer Ray-J and released on May 25, 2010. The official music video to the song was released on July 14, 2010, and it features cameo appearances by Ray-J, Cashis, Zoo Life, and Sun.[5] The official remix to the song is featuring Yo Gotti & Twista.[6]
"Welcome 2 California," was the second official single off the album on July 6, 2010, and features Sevin on the chorus of the song.[7] The official remix features MC Eiht, E-40, Snoop Dogg, Too Short, B.G. Knocc Out, & Xzibit. This remix was released July 13, 2010, and the music video was released on July 20, 2011.[8]