Neue Post is a German-language weekly entertainment news magazine published in Hamburg, Germany. It has been in circulation since 1948.
History and profile
Neue Post was established in 1948.[1] The magazine is part of the Bauer Group[2] and is published by Bauer Verlag on a weekly basis.[3][4] The company acquired Neue Post in 1961 when it bought the publisher of the magazine, Kurt Möller Verlag.[5] The headquarters of the weekly is in Hamburg.[3]
Neue Post is a pulp magazine which is called rainbow press in Germany.[6] The target audience of the magazine is older women.[2] The magazine provides news on celebrities and public figures[4] and includes articles on leisure, fashion and health-related advice.[3]
During the third quarter of 1992 Neue Post sold 1,848,000 copies.[8] The circulation of the magazine was down to 1,563,667 copies between October and December 1994.[9]
During the fourth quarter of 2000 its circulation was down to 1,278,012 copies.[10] In 2001 Neue Post was the thirteenth best-selling women's magazine worldwide with a circulation of 1,278,000 copies.[11] The magazine had an average circulation of 994,000 copies in 2003.[12] In the fourth quarter of 2006 its circulation was down to 881,100 copies.[12] The circulation of the magazine was down to 738,370 copies in 2010.[13]
^ ab"European Publishing Monitor"(PDF). Turku School of Economics (Media Group). March 2007. Archived from the original(Report) on 10 October 2017. Retrieved 27 March 2015.