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Morningstar, Inc.
Company type	Public
Traded as	Nasdaq: MORN; S&P 400 component;
Industry	Investment research, Investment management
Founded	1984; 40 years ago
Founder	Joe Mansueto
Headquarters	Chicago, Illinois, U.S.
Key people	Joe Mansueto (chairman); Kunal Kapoor (CEO);
Revenue	US$1.870 billion (2022)
Operating income	US$167.8 million (2022)
Net income	US$70.5 million (2022)
AUM	US$295 billion (2023)
Owner	Joe Mansueto (39.7%)
Number of employees	9,556 (2021)
Subsidiaries	MORNINGSTAR JAPAN K.K. (22.1%)
Website	morningstar.com
	Footnotes / references;

Morningstar, Inc. is an American financial services firm headquartered in Chicago, Illinois, founded by Joe Mansueto in 1984. It provides an array of investment research and investment management services.

With operations in 29 countries, Morningstar's research and recommendations are considered by financial journalists as influential in the asset management industry, and a positive or negative recommendation from Morningstar analysts can drive money into or away from any given fund.^[3]^[4] Through its asset management division, the firm currently manages over US$295 billion as of March 31, 2023^[update].^[5]

The firm also provides software and data platforms for investment professionals, including "Morningstar Research Portal", "Morningstar Direct" and "Morningstar Advisor Workstation".

History

Founder Joe Mansueto initially had the idea for Morningstar in 1982 while reviewing mutual fund annual reports he had requested from several prominent fund managers.^[6] However, it was only after a year working as a stock analyst for Harris Associates, seeing the fund industry and potential competitors up close, that he was convinced that the opportunity was there.^[6]^[7] Morningstar was subsequently founded in 1984 from his one-bedroom Chicago apartment with an initial investment of US$80,000.^[8] The name Morningstar is taken from the last sentence in Walden, a book by Henry David Thoreau; "the sun is but a morning star".^[8]^[9]

In July 1999, Morningstar accepted an investment of US$91 million from SoftBank in return for a 20 percent stake in the company. The two companies had formed a joint venture in Japan the previous year.^[9]^[10]

Morningstar's initial public offering occurred on May 3, 2005, with 7,612,500 shares at $18.50 each.^[11] The manner in which Morningstar went public is notable. They elected to follow Google's footsteps and use the OpenIPO method rather than the traditional method. This allowed individual investors to bid on the price of the stock, and allowed all investors equal access.

In 2006, Morningstar acquired Ibbotson Associates, Inc., an investment research firm.^[12] In 2007, Morningstar acquired the mutual fund data business of S&P Global.^[13]

In 2010, Morningstar acquired credit rating agency Realpoint for $52 million and began offering structured credit ratings and research to institutional investors.^[14] In the same year, Morningstar acquired Old Broad Street Research Ltd. (OBSR), a UK-based provider of fund research, ratings and investment advisory services, for $18.3 million. After the acquisition, the company was renamed as Morningstar OBSR.^[15]

In 2014, Morningstar acquired ByAllAccounts, Inc., a provider of data aggregation technology for financial applications.^[16]

In 2016, Morningstar acquired remaining ownership of PitchBook Data for approximately $225 million.^[17] In September 2016, Morningstar announced that it had appointed Kunal Kapoor as chief executive officer, effective January 2017, with Mansueto becoming executive chairman at the same time.^[18]

In 2019, Morningstar acquired the world's fourth largest credit rating agency DBRS for $669 million. After the acquisition, DBRS merged with Morningstar’s credit rating business.^[19]

In 2020, Morningstar entered into an agreement to acquire Sustainalytics, a research and ratings firm specializing in environmental, social, and governance (ESG) insights.^[20] That same year, Morningstar agreed to acquire PlanPlus Global, a Canada-based financial planning and risk assessment software company.^[21]

Issues driving Morningstar / Sustainalytics ESG Risk Ratings^[22]
Category	Issue	Contribution to ESG Risk Rating
Environmental 43.3%	Carbon - Own Operations	19.2%
	Resource Use	10.3%
	Emissions, Effluents and Waste	7.1%
	Environmental and Social Impact of Products and Services	6.7%
Social 34.1%	Human Rights	22.8%
	Occupational Health and Safety	7.5%
	Community Relations	3.8%
Governance 22.6%	Corporate Governance	11.9%
	Business Ethics	6.7%
	Human Capital	4.0%

In 2021, Morningstar announced it would acquire the UK and international (including Jersey, Hong Kong and Dubai) operations of the Australian wealth management platform Praemium (ASX: PPS) for £35 million.^[23]

In 2022, Morningstar announced that it will acquire the S&P Global-owned Leveraged Commentary & Data (LCD), a company specializing in leveraged loan market data, for about $650 million.^[24]

Products and services

Morningstar offers a wide array of products and services to both retail and institutional investors.

Morningstar Investment Management

Through its investment management subsidiary, Morningstar currently has over US$265 billion in assets under advisement and management.^[5]

Morningstar Direct

Morningstar Direct is a software platform that provides data and analytics to help professional investment managers craft new products and portfolios.

Morningstar Office Cloud

Morningstar offers a single end-to-end cloud-based platform for investment advisors, known as Morningstar Office Cloud. The software allows financial advisors to manage their practice, gain access to data and research, analyze investments, and connect with investors.^[25]

Morningstar Premium

The firm offers retail and individual investors with access to news, research, and stock, bond, and mutual fund analysis through its 'Morningstar Premium' subscription product.^[26]

Credit Ratings (NRSRO)

In 2010, Morningstar acquired Realpoint, LLC, a former division of private-equity giant Capmark Finance and a one-time nationally recognized statistical rating organization (NRSRO).^[27] The firm was rebranded as Morningstar Credit Ratings and competed with NRSROs such as S&P, Moody's Investors Service, and Fitch Ratings.^[28]

In 2019, Morningstar acquired NRSRO DBRS for $669 million.^[29]

Morningstar Research Portal

In 2022, Morningstar launched its newest research platform aimed at helping financial advisors utilize Morningstar's investment research and other tools to identify and select investments, monitor investment performance, and inform how they communicate with clients.

Influence and criticisms

Morningstar is considered powerful in the investment management industry, and the firm's ratings and recommendations often influence a fund's assets under management. The firm's "star" ratings are often used by fund managers in marketing materials, and positive star ratings bring a credibility to a fund's strategy. Morningstar's analysts and data are frequently quoted in outlets such as the New York Times, Wall Street Journal, and Financial Times.

In October 2017, the Wall Street Journal published a front-page feature story criticizing Morningstar's influence and questioned the predictive power of the firm's rating system.^[30] In response, Morningstar provided a quantitative analysis showing that higher-rated funds outperform lower-rated funds, but cautioned against using the ratings as a definitive marker of future performance.^[31]^[32]

Corporate identity

Morningstar's current logo was designed by graphic designer Paul Rand.^[33] The design features the "o" in Morningstar appearing as a rising sun, which is a nod to a Henry David Thoreau quote that inspired the company's name.^[8] Mansueto considers the logo "one of our most valuable assets".^[33]

Major offices

The firm is headquartered in Chicago, Illinois, with major regional offices in New York City, London, Paris, Sydney, Hong Kong, Shenzhen, Mumbai and other cities around the world.

References

^ ^a ^b ^c ^d "Morningstar 2022 Annual Report" (PDF). Morningstar. December 31, 2022. Retrieved November 18, 2023.
^ "Morningstar Press Release" (PDF). Retrieved March 18, 2022.
^ Foley, Stephen (August 21, 2014). "Morningstar: A force to be reckoned with". Financial Times.
^ Del Guercio, Diane; Tkac, Paula (February 1, 2001). "Star Power: The Effect of Morningstar Ratings on Mutual Fund Flow". Journal of Financial and Quantitative Analysis. 37. doi:10.2139/ssrn.286157. hdl:10419/100799. S2CID 7601862 – via ResearchGate.
^ ^a ^b "Morningstar Latest Quarterly Results: Q1 2022". April 27, 2022.
^ ^a ^b "Everything I Know, I Learned from Warren Buffett, Corporate Culture – Inc Magazine". Retrieved May 3, 2007.
^ "Joe Mansueto and Bill Nygren: The Importance of Having Conviction". Retrieved May 3, 2007.
^ ^a ^b ^c Fetterman, Mindy (November 14, 2005). "USATODAY.com – Can he turn magazine bust into a boom?". USA Today. Retrieved May 3, 2007.
^ ^a ^b "A star is reborn after shake-up". USA Today. February 12, 2001. Retrieved May 21, 2007.
^ "Company News; Softbank says it will invest $91 million in Morningstar". The New York Times. July 9, 1999. Retrieved May 3, 2007.
^ "Morningstar Press Release". Retrieved May 3, 2007.
^ "Morningstar, Inc. to Acquire Ibbotson Associates - Combines Ibbotson's Expertise in Asset Allocation and Morningstar's Expertise in Security Selection and Investment Research". Morningstar. December 12, 2005.
^ "Morninstar Acquires S&P Mutual Fund Database". Integrity Research Associates. February 27, 2007. Archived from the original on February 18, 2020. Retrieved February 27, 2007.
^ Shrivastava, Anusha (March 19, 2010). "Morningstar to Buy Credit Rater Realpoint". Wall Street Journal. Archived from the original on February 6, 2021. Retrieved February 25, 2021.
^ "Morningstar UK Ltd. Acquires London-based Old Broad Street Research Ltd. (OBSR), Premier Provider of Fund Research, Ratings, and Investment Consulting Services in the United Kingdom". April 12, 2010.
^ Cohen, Margaret Kirch. "Morningstar, Inc. Acquires ByAllAccounts, Inc., Provider of Innovative Data Aggregation Technology for Financial Applications". CISION (Press release).
^ Lerman, Rachel (October 14, 2016). "Morningstar buys Seattle startup PitchBook in $225 million deal". Seattle Times. Archived from the original on June 20, 2017. Retrieved March 6, 2021.
^ Yerak, Becky (September 6, 2016). "Kapoor to replace billionaire founder Mansueto as Morningstar CEO". Chicago Tribune.
^ Banerji, Gunjan (May 29, 2019). "Morningstar Looks to Expand Ratings Business With DBRS Deal". Wall Street Journal. Archived from the original on January 27, 2021. Retrieved February 25, 2021.
^ "Morningstar to Acquire Sustainalytics and Expand Access to ESG Research, Data, and Analytics for Investors Worldwide". Archived from the original on December 2, 2020. Retrieved February 27, 2021.
^ "Morningstar (MORN.US) to acquire financial planning and risk assessment software company PlanPlus Global".
^ Morningstar, Inc. (2023) "Sustainalytics ESG Risk Rating Summary Report" for Holcim Ltd., page 3.
^ "Morningstar to Buy Praemium's UK, International Business for GBP35M". 尊嘉金融. marketwatch. Archived from the original on February 13, 2022. Retrieved December 21, 2021.
^ Gottlich, Max (April 4, 2022). "Morningstar plans to buy Leveraged Commentary & Data for up to $650M". Seeking Alpha.
^ "Morningstar Announces Morningstar Office Cloud, an End-to-End Practice and Portfolio Management Platform for Independent Advisors" (Press release). November 16, 2017.
^ "Premium Membership | Morningstar". www.morningstar.com.
^ Solsman, Anusha Shrivastava And Joan E. (March 19, 2010). "Morningstar to Buy Credit Rater Realpoint". Wall Street Journal – via www.wsj.com.
^ "Morningstar Acquires MBS Rater Realpoint". Financial Planning. May 5, 2010.
^ Banerji, Gunjan (May 29, 2019). "Morningstar Looks to Expand Ratings Business With DBRS Deal". Wall Street Journal.
^ Grind, Kirsten; McGinty, Tom; Krouse, Sarah (October 25, 2017). "The Morningstar Mirage". The Wall Street Journal.
^ Huebscher, Robert (October 29, 2017). "Morningstar Versus The Wall Street Journal: Who Won?". Advisor Perspectives.
^ "A Message From the CEO | Morningstar". www.morningstar.com.
^ ^a ^b "Corporate Design Foundation – @issue journal". Retrieved May 21, 2007.

External links

Official website
Business data for Morningstar, Inc.:
Investor Relations
Understanding the Star Rating and Fund Analyst Picks (from morningstar.com)

[AR22-1] "Morningstar 2022 Annual Report" (PDF). Morningstar. December 31, 2022. Retrieved November 18, 2023.

[2] "Morningstar Press Release" (PDF). Retrieved March 18, 2022.

[3] Foley, Stephen (August 21, 2014). "Morningstar: A force to be reckoned with". Financial Times.

[4] Del Guercio, Diane; Tkac, Paula (February 1, 2001). "Star Power: The Effect of Morningstar Ratings on Mutual Fund Flow". Journal of Financial and Quantitative Analysis. 37. doi:10.2139/ssrn.286157. hdl:10419/100799. S2CID 7601862 – via ResearchGate.

[22q1-5] "Morningstar Latest Quarterly Results: Q1 2022". April 27, 2022.

[incarticle-6] "Everything I Know, I Learned from Warren Buffett, Corporate Culture – Inc Magazine". Retrieved May 3, 2007.

[mstaradvisorarticle-7] "Joe Mansueto and Bill Nygren: The Importance of Having Conviction". Retrieved May 3, 2007.

[usatodayarticle-8] Fetterman, Mindy (November 14, 2005). "USATODAY.com – Can he turn magazine bust into a boom?". USA Today. Retrieved May 3, 2007.

[usatodayarticle2-9] "A star is reborn after shake-up". USA Today. February 12, 2001. Retrieved May 21, 2007.

[nytimessoftbank-10] "Company News; Softbank says it will invest $91 million in Morningstar". The New York Times. July 9, 1999. Retrieved May 3, 2007.

[ipopricing-11] "Morningstar Press Release". Retrieved May 3, 2007.

[12] "Morningstar, Inc. to Acquire Ibbotson Associates - Combines Ibbotson's Expertise in Asset Allocation and Morningstar's Expertise in Security Selection and Investment Research". Morningstar. December 12, 2005.

[13] "Morninstar Acquires S&P Mutual Fund Database". Integrity Research Associates. February 27, 2007. Archived from the original on February 18, 2020. Retrieved February 27, 2007.

[14] Shrivastava, Anusha (March 19, 2010). "Morningstar to Buy Credit Rater Realpoint". Wall Street Journal. Archived from the original on February 6, 2021. Retrieved February 25, 2021.

[15] "Morningstar UK Ltd. Acquires London-based Old Broad Street Research Ltd. (OBSR), Premier Provider of Fund Research, Ratings, and Investment Consulting Services in the United Kingdom". April 12, 2010.

[16] Cohen, Margaret Kirch. "Morningstar, Inc. Acquires ByAllAccounts, Inc., Provider of Innovative Data Aggregation Technology for Financial Applications". CISION (Press release).

[17] Lerman, Rachel (October 14, 2016). "Morningstar buys Seattle startup PitchBook in $225 million deal". Seattle Times. Archived from the original on June 20, 2017. Retrieved March 6, 2021.

[auto-18] Yerak, Becky (September 6, 2016). "Kapoor to replace billionaire founder Mansueto as Morningstar CEO". Chicago Tribune.

[19] Banerji, Gunjan (May 29, 2019). "Morningstar Looks to Expand Ratings Business With DBRS Deal". Wall Street Journal. Archived from the original on January 27, 2021. Retrieved February 25, 2021.

[20] "Morningstar to Acquire Sustainalytics and Expand Access to ESG Research, Data, and Analytics for Investors Worldwide". Archived from the original on December 2, 2020. Retrieved February 27, 2021.

[21] "Morningstar (MORN.US) to acquire financial planning and risk assessment software company PlanPlus Global".

[22] Morningstar, Inc. (2023) "Sustainalytics ESG Risk Rating Summary Report" for Holcim Ltd., page 3.

[23] "Morningstar to Buy Praemium's UK, International Business for GBP35M". 尊嘉金融. marketwatch. Archived from the original on February 13, 2022. Retrieved December 21, 2021.

[24] Gottlich, Max (April 4, 2022). "Morningstar plans to buy Leveraged Commentary & Data for up to $650M". Seeking Alpha.

[25] "Morningstar Announces Morningstar Office Cloud, an End-to-End Practice and Portfolio Management Platform for Independent Advisors" (Press release). November 16, 2017.

[26] "Premium Membership | Morningstar". www.morningstar.com.

[27] Solsman, Anusha Shrivastava And Joan E. (March 19, 2010). "Morningstar to Buy Credit Rater Realpoint". Wall Street Journal – via www.wsj.com.

[28] "Morningstar Acquires MBS Rater Realpoint". Financial Planning. May 5, 2010.

[29] Banerji, Gunjan (May 29, 2019). "Morningstar Looks to Expand Ratings Business With DBRS Deal". Wall Street Journal.

[30] Grind, Kirsten; McGinty, Tom; Krouse, Sarah (October 25, 2017). "The Morningstar Mirage". The Wall Street Journal.

[31] Huebscher, Robert (October 29, 2017). "Morningstar Versus The Wall Street Journal: Who Won?". Advisor Perspectives.

[32] "A Message From the CEO | Morningstar". www.morningstar.com.

[corpdesign-33] "Corporate Design Foundation – @issue journal". Retrieved May 21, 2007.

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PROFILPELAJAR.COM

Morningstar, Inc.

History

Products and services

Morningstar Investment Management

Morningstar Direct

Morningstar Office Cloud

Morningstar Premium

Credit Ratings (NRSRO)

Morningstar Research Portal

Influence and criticisms

Corporate identity

Major offices

See also

References

External links

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