Moez Limayem is a Tunisian–American academic administrator, scientist and scholar who is the current President of the University of North Florida. He assumed the role of the seventh president in 2022.^[1]

Previously, Limayem served as the Lynn Pippenger Dean of the Muma College of Business at the University of South Florida since 2012. During his deanship at USF, he raised over $126 million in donations for the college.^[2][3]

Limayem was born in Tunisia and is proficient in six languages. He earned his undergraduate degree in Computer Science from the University of Tunis, Tunisia. He later received an MBA and a PhD in Information Systems from the University of Minnesota, where he started his teaching career.^[4][5][6]

Limayem became the seventh President of the University of North Florida in August 2022.^[7] Before UNF, he spent a decade as Dean of the Muma College of Business at the University of South Florida, starting in 2012.^[8] Before USF, Limayem was part of the Sam M. Walton College of Business at the University of Arkansas, where he held the position of associate dean for research and graduate programs.^[9]

• How habit limits the predictive power of intention: The case of information systems continuance^[10]
• Straub, Detmar; Limayem, Moez; Karahanna-Evaristo, Elena (1 Aug 1995). ""Measuring System Usage: Implications for IS Theory Testing"". Management Science. 41 (8): 1328–1342 – via INFORMS.
• Limayem, Moez; Khalifa, Mohamed; Frini, Anissa (July 2000). "What makes consumers buy from Internet? A longitudinal study of online shopping". IEEE. 30 (4): 421–432 – via IEEE Xplore.

He is married to Alya Limayem, a biology professor.^[11][12]