Lonny (magazine)

Lonny
CategoriesLifestyle
FrequencyMonthly
FormatOnline magazine
FounderMichelle Adams and Patrick Cline
Founded2009
First issueOctober 2009 (2009-10)
CompanyLivingly Media (Recurrent)
CountryUnited States
Based inRedwood City, California
LanguageEnglish
Websitewww.lonny.com

Lonny is a monthly online magazine, launched in October 2009, that focuses on lifestyle and home decor.[1] The magazine's name is a portmanteau of "London" and "NY", the hometowns of its two founders, designer Michelle Adams and photographer Patrick Cline.[2] Lonny was acquired by Livingly Media in 2012.[3] In 2013 Michelle Adams ended her tenure as editor-in-chief of the magazine.[2] The same year Irene Edwards was appointed executive editor of the magazine.[2] In 2015, Livingly Media was acquired by aufeminin.com, a subsidiary of Axel Springer.[4] The magazine is based in Redwood City, California.[5] On 12 December 2017, Axel Springer signs option agreement for the sale of its stake in aufeminin group to TF1 Télévision Française 1 S.A [6]

In 2022, TF1 sold Livingly Media to Recurrent.[7]

References

  1. ^ Claire Cain Miller (20 June 2010), "For Interior Designers, D.I.Y. Philosophy Extends to Web Magazine", The New York Times, New York, retrieved 31 August 2009
  2. ^ a b c Sarah Firshein (8 March 2013). "After Three Years, Michelle Adams to Bid Sayonara to Lonny". Curbed. Retrieved 14 February 2016.
  3. ^ "We've Acquired Lonny Magazine". Zimbio.
  4. ^ "Aufeminin.com to Buy Livingly Media". Retrieved 6 March 2015.
  5. ^ "Lonny Magazine". Linkedin. Retrieved 24 May 2020.
  6. ^ "Axel Springer signs option agreement for the sale of its stake in aufeminin group to Télévision Française 1 S.A." 12 December 2017.
  7. ^ "Under new owners, Lonny sets its sights on Gen Z". 2 February 2022.
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