La Crosse Technology was founded in 1983 as a grandfather clock distribution company after the founder, Allan McCormick, returned from being stationed in Germany.[1]
La Crosse Technology introduced the radio-controlled clock, commonly (but incorrectly) called an "atomic clock" after the extremely accurate timepiece behind the radio signal it uses as a reference, into the United States commercial market in 1991.[3][4]
In 2004, the company was awarded a license to sell The Weather Channel branded weather stations.[5]