The station signed on the air on August 15, 1955; 69 years ago (1955-08-15). Its original call sign was KBAM. At first, it was a daytimer station, required to go off the air at sunset. It later got authorization for 83 watts at night.
In July 2014, KBAM switched to a hit country format. The morning show was hosted by 2014 "New Mexico Broadcasters Association DJ of The Year" Jim Halk (Hawk), who also oversaw the programming. The station added an FM translator at 93.5 FM, rebranding itself as "Now Country 93.5 & 1270AM K-BAM".
On September 3, 2021, the KBAM call sign and the country format moved to co-owned 1400 AM in Longview. It swapped frequencies, formats and call signs with talk and sports-formatted KEDO, which moved to 1270 AM.[4]