Joanne Louise Whitfield CBE (born 21 December 1968[ 1] ) was the Chief Executive of Matalan from 2023 to 2024.
Early life
She was born in St Helens , then in Lancashire .
She took A-levels (including English Literature and Politics) at Widnes Sixth Form College (now Riverside College, Halton ).[ 2]
She attended Aston University from 1987 to 1991, studying Management.
Career
Overview of new Co-op headquarters (One Angel Square ) at N.O.M.A., Manchester
Northern Foods
She worked for Northern Foods from 1995 to 2000.
Matalan
She worked for Matalan from 2002 to 2008.
She re-joined Matalan as Chief Executive Officer from March 2023 until October 2024.[ 3]
Asda
She joined Asda in July 2008.
Co-op
She joined the Co-op in April 2016 as Finance Director for Co-op Food and Retail. She became Chief Executive of Co-op Food in March 2017, making her the first female CEO of a British food retailer.[ 4] [ 5] In 2019, she received the Veuve Clicquot businesswoman of the year award for her work on improving the stores' sales and sustainable practices.[ 6]
Whitfield was appointed Commander of the Order of the British Empire (CBE) in the 2021 New Year Honours for services to retail and the food supply chain during the COVID-19 response.[ 7]
Personal life
She lives in Trafford borough, in Altrincham . She married in April 2003 in Manchester.
References
External links
Business positions
Preceded by
Chief Executive of Co-op Food March 2017 -
Succeeded by
Preceded by
Finance Director of Co-op Food April 2016 - March 2017
Succeeded by
Retail Wholesale People Headquarters Former formats/interests Former subsidiaries
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