In late 2005, Jolly took a job with global media agency, Allison PR,[19] to "be home in time to tuck my daughter in bed,[20]" and to "break into the world of consumer technology reporting, which was still a man's world.[20]" Jolly created the firm's Media Training program, while still maintaining a role in TV. She was a frequent guest contributor to several TV news programs and host of the weekly series All That's Fit[21] on the Fine Living Network.
In 2010, Jolly took a full-time position back in television, as the technology/social media contributor of ABC's afternoon program, 7Live.[22] She worked there from the show's first broadcast until August, 2011, when she became a frequent technology and social media guest contributor for the nationally televised morning program, CBS Early Show. Also in 2011, she became the Tech Life Editor[23] for the female-focused tech news site, Tecca. At Tecca, Jolly created and hosted Tech's Appeal,[24] The Girlfriend's Guide To Gadgets, which aired on Yahoo Tech, Time, and other partner outlets.[25]
Tecca shut down in late 2012[26] and USA Today brought Jolly on-board, where the renamed Tech Now[27] series now runs weekly. Jolly began writing the Wired Well column for the New York Times in May 2015.[28]
Personal life
Jolly grew up in Kenai, Alaska, and worked alongside her family on a small commercial salmon fishing boat during the summers until she graduated from college.[29] She received a journalism scholarship to the University of San Francisco, where she graduated with a degree in Mass Media Studies in 1993.[30]
Jolly has been active in community theater, a competitive equestrian, distance runner and triathlete. She also helped create a series of outdoor fitness companies in the San Francisco Bay Area, OutFIT,[31] Mom&Baby,[32] and Team Love Multisports.[33]