Giv'ot Olam was established in late 1998 by Avri Ran, a right wing activist and organic farmer who raises free-range chickens and sells their eggs on the organic food market.[1]
The name derives from Moses' Biblical blessing for Joseph: "with the fruitfulness of the hills of eternity." (Deuteronomy 33:15)
The international community considers Israeli settlements in the West Bank illegal under international law, but the Israeli government disputes this.[2]
References
^Traubmann, Tamara (2 August 2007). "It's organic, but where was it grown?". Haaretz. Retrieved 4 April 2011. Shortly after human rights lawyer Michael Sfard and Nirit Ben-Horin of Tel Aviv joined the city's organic co-op, they discovered that the eggs came from the farm of Avri Ran, a leader of the Hilltop Youth, and left the co-op.