Genie Records was formed on 1 January 1998 through GMM Grammy and appointed Wichian Rerkpaisan to be its pioneering managing director. The record label initially produced several acts which covered a variety of music genres, one of which was Sumet and the Pang, a musical duo who became popular with their first album. It also introduced new artists in the entertainment industry, which eventually produced hit songs, such as Tanawut Chawathanavorakul [th] (Tai), Palaphol Pholkongseng [th], Noppasin Sangsuwan [th] (Num Kala), Budokan [th], Venus and Dajim. At that time, it was competing with More Music, the country's leading rock music record label, which had veteran rock artists such as Asanee–Wasan, Loso, Nuvo [th], Blackhead, Silly Fools and Zeal [th].[5]
The rock band Big Ass, who was previously with the record label Music Bugs, became part of Genie Records in 2004. It was followed by the new pop-rock band Bodyslam who also came from the same record label. Both bands later released their respective albums, "Seven" by Big Ass and "Believe" by Bodyslam which topped the music charts at that time. Underground bands were also introduced by the record label to the mainstream music listeners with the introduction of bands such as Ebola, Sweet Mullet [th] and Retrospect [th].[5]
Around 2012, the record label was rebranded into "genie rock" to focus primarily on producing music in the rock genre. They welcomed both new and veteran rock artists such as Labanoon, The Yers [th], Palmy, 25 Hours [th], Paper Planes and Potato, who came back to Genie Records after its short-lived stint in We Records [th] and WerkGang.[5]
On 1 July 2019, its founder and managing director Wichian Rerkpaisan, who also goes by the name of "Nick Genie", confirmed in a Facebook post that he was ending his role in Genie Records after his contract with GMM Grammy expired.[10] He later expounded in an interview after leaving Genie Records that he was initially disappointed with the abrupt decision since he already considered it as his home but made it clear that he respected the decision.[11]
.jpg)
